Oracle announced new capabilities within Oracle Unity Customer Data Platform (CDP) that provide organizations with precise views of customer accounts and buying groups to optimize marketing and sales revenue growth initiatives. The latest updates offer marketers and sellers actionable account views that leverage…
WPP has announced the acquisition of New Commercial Arts (NCA), a prominent independent creative and customer experience agency. NCA will be integrated into Ogilvy’s global creative network, enhancing Ogilvy’s presence and growth in the UK market. Read the MarTech News : Connectly…
Nostra AI, a conversion optimization software company for e-commerce brands, announced today that the company has raised $8.9 million to make websites faster and optimize performance. The round was led by High Alpha with participation from Signal Peak Ventures, Sugar Capital, Crosscut and Good Friends along with industry…
International Data Corporation (IDC) announced the launch of IDC Velocity for Sales, a first-of-its-kind SaaS platform that enables Sales and Revenue Operations teams, in partnership with their Sales leaders, to create winning territory and account plans through a single source of…
Connectly, the leader in conversational commerce, announced its $20 million Series B investment led by Alibaba, with participation from Unusual Ventures, Volpe Capital, RX Ventures, Falabella Ventures and Philippos Kourkoulos Latsis. Connectly, which was founded in 2020 by industry veterans…
