RainFocus™, provider of the next-generation event marketing platform, announced the Destination Connector, a new data integration solution with Adobe. The solution seamlessly connects data from Adobe Experience Cloud to RainFocus, aligning real-time customer behaviors from sales and marketing efforts year…
Ezoic, the AI-driven technology platform for digital publishers, recently announced a strategic partnership with The Trade Desk, the world’s second-largest demand-side advertising ecosystem behind Google (facilitating more than $5B in annual ad spend). Typically, demand-side platforms (DSPs) do not integrate directly with publishers…
Events.com, an industry-leading event technology platform, announced the acquisition of key assets from Remo, a virtual technology product recognized for its immersive and interactive digital environments for events, webinars, conferences and perpetual online meeting spaces. This strategic move brings Remo’s technology…
TransUnion announced newly commissioned Forrester Consulting research that reveals the uphill battle many marketing teams face in managing fragmented martech systems and identity challenges. However, the research also highlights a clear path forward for organizations that leverage identity resolution tools…
Entravision is proud to announce the addition of two seasoned executives to its leadership sales team, underscoring its dedication to innovation, growth, and delivering exceptional value to clients, audiences, and partners. Both new hires, Edwin Garcia and LeaAnna Hernandez, are…
Starbox Group Holdings Ltd. a service provider of cash rebates, advertising, and payment solutions, announces the launch of StarboxAI-IntelliDistribute by its wholly-owned subsidiary, Starbox Technologies Sdn. Bhd. (“Starbox Technologies”). This latest system is designed to improve the creation and distribution…
Inuvo, Inc. provider of the first generative artificial intelligence (AI) media solution designed specifically for brands and agencies, announced the addition of zip code-level audience insights and targeting capabilities within its IntentKey® technology. This innovation enables advertisers to deliver highly targeted…
At CES 2025, Amazon Ads announced a SQL generator for Amazon Marketing Cloud (AMC), a new generative AI capability that helps advertisers more quickly and easily develop insights from their AMC signals. This new AMC capability provides a natural language…
8×8, Inc. the industry’s most integrated Platform for CX that combines Contact Center, Unified Communication, and CPaaS APIs, announced the appointment of Joel Neeb as Chief Transformation and Business Operations Officer. Reporting directly to CEO Samuel Wilson, Neeb will be responsible…
Iterate.ai, whose AI solutions enable enterprises to build production-ready applications and ready-to-use products for private AI requirements and the AI PC era, announced a strategic partnership with jp.ik, a global leader in educational technology solutions. Through this collaboration, Iterate.ai’s Generate platform will be included within…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
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