Cart.com, a leading provider of unified commerce and logistics software and services, announced that Duracell, the #1 trusted battery brand, has selected Cart.com’s digital marketing agency to power the omnichannel growth marketing efforts of its Power Stations business. Through the partnership, Duracell will leverage Cart.com’s proprietary P&L-led marketing and creative storytelling strategies and team of performance marketing veterans to drive conversions, improve return-on-ad-spend and unlock more efficient revenue growth.
Marketing Tech Insights: GroupBy, Topsort Partner to Boost Sponsored Ads
“We’re excited to partner with Cart.com to supercharge our omnichannel marketing strategies,” said Richard Wessler, General Manager – Power Stations at Duracell. “By partnering with Cart.com’s expert team, we’re transforming how we engage with our customers across channels to deliver a more relevant shopping experience that also drives a better return on our managed media investment.”
Cart.com’s growth marketing agency deploys P&L-led strategies alongside creative storytelling and media, enabling brands to optimize their ad creative, digital media, growth and performance marketing strategies to meet revenue, customer acquisition and margin targets. The company’s team of digital marketing experts surgically deploys initiatives that increase customer lifetime value, boost conversions and generate superior return on ad spend. Cart.com also enables brands to build their credibility and authority within their category by integrating search engine optimization with paid search strategies for a seamless consumer experience with the brand.
“Duracell is a brand that has been a trusted household name for generations,” said Chris Mehrabi, Chief Delivery Officer of Cart.com. “We’re proud to partner with a brand known for the reliability of its products and its innovation to create a powerful growth marketing strategy that enhances every Duracell customer’s journey.”
Cart.com provides the physical and digital infrastructure that unifies operations across channels and makes it easy for brands, merchants and operators to win in a channel-rich world. The company offers a complete suite of tech-enabled logistics capabilities and enterprise-grade order, warehouse and channel management software alongside expert services to simplify commerce for middle-market and enterprise companies, as well as public sector agencies. Cart.com supports tens of millions of orders per year and operates over a dozen omnichannel fulfillment centers nationwide.
Marketing Tech Insights: 8×8 CX Transformation Boosts Customer Adoption
For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com
