The Coalition for Privacy Compliance in Advertising (CPCA) announced it is working with the Information Commissioner’s Office (ICO) to develop the world’s first regulator-approved privacy certification for digital advertising technology. The groundbreaking initiative aims to clarify how the UK General Data…
In conjunction with Microsoft, Infosys Cobalt, Topaz, and Aster will aim to enhance customer experiences and drive global adoption of enterprise AI Infosys, a global leader in next-generation digital services and consulting, announced an expansion of its collaboration with Microsoft to…
New strategic distribution agreement will scale HCLSoftware’s market reach in the United States HCLSoftware, the software business division of HCLTech, announced it has signed a U.S. distribution agreement with Ingram Micro Inc., one of the world’s largest and most strategic…
Grammarly expands and streamlines access to its trusted AI assistant to make it even easier to deploy and scale Grammarly, the trusted AI assistant, announced it has joined the Amazon Web Services Partner Network (APN) and is now available in…
Addition of WiFi and Fixed Line enabled Network Signals creates a single-source, cross-device addressability solution for Display, Video and App formats across, Mobile, PC and CTV screens Utiq, the European AdTech company with a unique telco-powered first-party identifier, confirms the…
OnBuy, one of Europe’s fastest growing online marketplaces, announced a new collaboration with Google Cloud to help the business expand internationally with modern, scalable cloud infrastructure. The collaboration will enable OnBuy to leverage a range of Google Cloud products and services —…
Treasure Data customers can drive more effective marketing campaigns with Databricks Delta Sharing Treasure Data announced Treasure Data Live Connect, a zero-copy feature within Treasure Data CDP, is now available for the Databricks Data Intelligence Platform. This new integration built on…
Transformative Power of Generative AI Incubeta, a global digital marketing leader, announced its successful implementation of Gemini for Google Workspace, showcasing the transformative power of generative AI (gen AI) for businesses. With Gemini for Workspace, Gemini—Google’s AI-powered assistant—is built right…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
Criteo the commerce media company, announced a partnership with Belk Inc., a privately-owned U.S. department store based in Charlotte, N.C., to launch its retail media arm, the Belk Media Network. The partnership offers national brands across the apparel, accessories, beauty and home…