Salesfloor Joins Google Cloud Partner Advantage Program

Salesfloor brings human-assisted digital selling to the cloud through its collaboration with Google Cloud.

Salesfloor, the leading omnichannel clienteling and virtual shopping platform for enterprise retailers, announced it has joined the Google Cloud Partner Advantage program as a Partner level partner for the Build engagement model partner. The collaboration enables retailers to transform how they engage with customers across digital and physical touchpoints—leveraging Salesfloor’s platform through Google Cloud infrastructure and procurement channels.

Salesfloor’s availability on  Google Cloud Marketplace gives retailers the ability to deploy a powerful, cloud-native engagement platform that enhances online conversion, boosts average order value, and reduces return rates. By applying pre-committed Google Cloud  spend, customers can streamline procurement and accelerate time-to-value—without requiring new budget approvals.

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“Our collaboration with Google Cloud allows us to help retailers modernize the customer experience in a way that’s fast, scalable, and aligned with their existing infrastructure strategies,” said Lawrence Williams, Salesfloor’s Director of Retail Strategy. “This makes it easier than ever for retail teams to unlock the power of personalization, data, and associate engagement.”

Built on Google Cloud, Salesfloor leverages Google Cloud tools like BigQuery, Looker, and Cloud Run Functions to power real-time personalization and deep analytics. Retailers benefit from secure and extensible integrations with existing CRM, POS, and inventory systems, all supported by co-selling and onboarding efforts from both Salesfloor and Google Cloud teams.

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Retail brands using Salesfloor have achieved up to a 10x increase in online conversion and a 52% lift in average order value, while enabling store associates to engage digitally with customers through live chat, video, SMS, email, and Social —all from one platform.

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Source – PR Newswire

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