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Adbrew, a leading B2B AdTech platform enabling over 1,000 global brands and agencies to scale their Amazon and Walmart Marketplace businesses, announced the appointment of Shawn Evans as the company’s GTM and Sales Advisor. With over 15 years of expertise in e-commerce…
In the wake of the devastating wildfires that have tested the spirit of Los Angeles, TBWA\Chiat\Day LA, creative advertising agency born in the City of Angels, is launching the “We Heart LA” fundraising campaign—a movement comprised of a unifying brand toolkit…
While consumer spending is high, so is business investment, according to Deloitte – which can make differentiating amongst competitors harder than ever with significant gains or losses at stake. Ads that generate strong emotions can mean a 23% increase in sales, according…
Doceo has appointed Jim Haney as Chief Marketing Officer, reinforcing its commitment to expanding market reach, strengthening brand visibility, and delivering exceptional customer experiences. A seasoned marketing executive with expertise in business strategy and technology, Haney will lead Doceo’s marketing strategy, digital…
SOCi Inc., the leader in AI-powered marketing solutions for multi-location businesses, proudly announced it has achieved ISO 42001 certification, an internationally recognized standard for the responsible development, deployment, and maintenance of Artificial Intelligence (AI) systems. SOCi is one of the…
Dentsu, in partnership with Adobe, announced Adobe GenStudio dentsu+, an innovative, generative AI-powered, integrated marketing ecosystem for brands. The culmination of a decade-long relationship, Adobe GenStudio dentsu+ combines Adobe’s new, leading Content Supply Chain solution suite, GenStudio, with the power…
Meijer Media, the Midwest retailer’s media network, announced today the launch of new advertising tactics – Pinterest and Online Video (OLV) and Connected TV (CTV) – further advancing its capabilities in the digital advertising industry. These new offerings are designed…
Intermedia Cloud Communications, a global leader in AI-powered communications, today introduced the industry’s first solution to fully embed unified communications (UC) and customer experience (CX) capabilities directly within the Microsoft Teams application. By adding Contact Center (CC) functionality to its previously launched Intermedia…
Cinareo Solutions Inc., a Toronto-based data analytics company, has secured $1 million in pre-seed funding to address capacity planning challenges in the contact center industry. The round was led by BDC’s Seed Venture Fund, with participation from Accelia Capital and angel investor Robert Treumann. Marketing Technology Insights:…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
Fuel up with free marketing tech insights
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