AI driven search and discovery is rapidly reshaping how consumers find and engage with luxury brands, and retailers are reassessing how they remain visible in this new landscape. Algolia announced it will showcase its latest innovations at Shoptalk Luxe 2026, taking place January 27 through 29 at the Emirates Palace in Abu Dhabi, where the company will demonstrate how intelligent search and agent powered discovery are redefining the future of luxury commerce.
At booth F40, Algolia plans to host immersive demonstrations designed for luxury retailers navigating a world beyond the traditional website storefront. Consumer expectations are shifting as discovery becomes more conversational, multimodal, and increasingly driven by AI assistants. Algolia says its platform is built to help brands adapt to this reality while maintaining precision, relevance, and control.
“The luxury sector is undergoing a fundamental transformation, reshaping how consumers discover, engage with, and ultimately buy the brands they love. At Shoptalk Luxe, Algolia is laser-focused on listening to the real challenges luxury brands face today, and highlighting how AI can power exceptional experiences for today’s consumer whilst anticipating the expectations of tomorrow,” said John Stewart, VP Corporate Communications and Brand at Algolia.
Industry conversations earlier this year point to a broader shift toward AI native shopping journeys. At NRF 2026, Algolia joined Frasers Group and Microsoft to discuss how retail experiences are evolving as consumers increasingly rely on AI to guide purchasing decisions. Retail leaders noted that high value shoppers are using AI assistants to curate products, compare options, and even act on their behalf, a trend expected to dominate discussions at Shoptalk Luxe.
During the event, Algolia will demonstrate its Agent Studio platform, which enables teams to build and deploy AI agents that are designed for reliability, observability, and production readiness. These agents help curate and compare products in real time, allowing luxury retailers to deliver personalized experiences without compromising brand integrity or storytelling.
Algolia will also highlight its collaboration with Microsoft, aimed at helping retailers remain visible as shopping activity shifts into AI powered environments. By integrating enriched and real time product data into Microsoft Copilot, Bing Shopping, and Edge, Algolia enables brands to present accurate availability, pricing, and attributes across conversational and agent driven discovery experiences.
This shift carries significant implications for luxury brands. Algolia survey data from 1,000 US consumers shows that one third use generative AI to validate high value purchases by assessing durability and long term value, while more than half rely on AI image search to inform luxury buying decisions.
As AI driven search and discovery increasingly becomes the first point of contact between consumers and brands, Algolia positions itself as a partner that gives retailers greater control over how their products appear, ensuring accuracy, relevance, and trust in an AI led retail future.
Recommended Marketing News:
- Aarki and LG Ad Solutions Introduce Performance CTV Solution for Gaming
- Ad Safety Leader Pamela Slea Appointed CEO of Boltive
- Global Report Shows Enterprises Reach Agentic AI Inflection Point
For media inquiries, you can write to our MarTech Newsroom at info@intentamplify.com
