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Experian the global data and technology company — announced it has acquired Audigent, a leading data activation and identity platform in the advertising industry. The acquisition further expands Experian’s deeply integrated marketing data and identity capabilities in the advertising ecosystem.…
33Across, an addressable infrastructure designed for the open web, announced an expansion of its partnership with PubMatic to incorporate Lexicon’s addressability capabilities. With this integration with PubMatic Connect, buyers can now target cookieless audiences across more than 500 unique audience segments, offering…
Veritone, Inc. a leader in designing human-centered AI solutions, announced that its Artificial Intelligence Solutions Group’s (AISG) offerings are now available on the AWS Marketplace, a curated digital storefront helping companies of all sizes find, try, buy, deploy and manage solutions…
Reveel, the only Shipping Intelligence™ Platform with Parcel Spend Management 2.0 (PSM 2.0) technology, and Deposco, the leading omnichannel supply chain fulfillment solutions provider, announced that retailers can now access parcel shipping data at the SKU level in real time. The direct integration…
Syte, the only AI-powered product recommendation engine built from the ground up for apparel eCommerce, announced that New York-based Pereg Ventures has acquired a controlling stake in the company. This strategic investment, led by Pereg and including Magma VC, MizMaa, and…
Today’s MarTech Top Voice features Piero Pavone, the Chief Executive Officer of Preciso. We are thrilled to have the opportunity to sit down with Piero Pavone, the Founder and CEO at Preciso. Piero is a visionary leader shaping the future of programmatic…
At AWS re:Invent, Amazon Web Services, Inc. (AWS), an Amazon.com, Inc. company announced that Twelve Labs, a startup that uses multimodal artificial intelligence (AI) to bring human-like understanding to video content, is building and scaling its proprietary foundation models on…
AWS re:Invent, Adobe announced an expanded partnership with Amazon Web Services (AWS) to make Adobe Experience Platform (AEP) available on AWS. This new offering unlocks the ability for brands to strengthen customer relationships through highly personalized experiences, powered by deep…
Mediaocean, a foundational partner for omnichannel advertising, is launching a new Certified Service Partner (CSP) program that will enable participants to integrate and offer the company’s market leading ad tech solutions, Flashtalking and Protected by Mediaocean, for ad serving, creative…
Integral Ad Science a leading global media measurement and optimization platform, announced plans to expand into China to enable global advertisers with invalid traffic (IVT), fraud, and brand safety and suitability measurement, aligned to international and local standards. With the incorporation of a…
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