A number of supply-side partners, including Criteo Commerce Grid, Equativ, FreeWheel, Google Ad Manager, Hubvisor, Improve Digital (Azerion), Index Exchange, Magnite, Microsoft Monetize, PubMatic, Stroer, TripleLift and Yieldlab (Virtual Minds) enable European Unified ID (EUID), the open-source identity solution developed…
Leap, the professional contractor’s platform, is excited to announce a powerful new integration with Siro, now available within Leap SalesPro. This latest enhancement allows contractors to optimize in-home sales by providing real-time insights, seamless workflows, and comprehensive data analytics—all within…
Forter, the Trust Platform for digital commerce, announced new product capabilities as part of its latest release designed to enhance its AI-powered decisioning and performance, along with ecosystem updates that expand the company’s global reach. The updates deepen Forter’s identity…
Netcracker Technology and leading telecom and digital services provider du announced that the two companies will closely collaborate on leveraging Netcracker’s GenAI Telco Solution to foster innovation, enhance service delivery and elevate the overall customer experience across du’s network. Marketing Tech Insights: Pattern…
Pattern the leader for global ecommerce acceleration unveiled its latest AI-powered ecommerce acceleration tool for brands: Content Brief by Pattern PXM. “The ability to use AI to shrink the time it takes to conduct extensive competitive research from weeks to minutes is an…
Welcome to this week’s edition of the Martech Weekly Roundup, where we highlight the latest trends, insights, and innovations shaping the marketing technology landscape. As the industry evolves, staying informed is crucial for marketers looking to enhance their strategies and…
Rebrandly, the world’s leading branded link management platform, announced the formation of its Strategic Advisory Board today. This diverse group of industry leaders and experts will guide the company’s global expansion, product roadmap, and engagement with key partners, driving value…
Optiwise.ai, announced it has raised $2.4M in seed funding. The company is the first to provide a comprehensive optimization solution for Walmart sellers and uses GenAI to maximize the success of product listings and ads with Walmart-specific strategies. In addition to the…
Ataccama announced the launch of Ataccama Data Quality as a Snowflake Native App, using the Snowflake Native App Framework. The Ataccama Data Quality App elevates the data quality capabilities by enabling users to maintain high data standards effortlessly within their existing…
Boomi, the intelligent integration and automation leader, announced the launch of a new specialized connector designed to streamline integration between third-party systems and the Veeva Vault platform. This expands Boomi’s collaboration with Veeva Systems, a leading global provider of cloud-based software solutions…
