Cart.com, a leading provider of commerce solutions, has announced the appointment of Sam Bowman as its new Chief Marketing Officer. Bowman, who operates out of Cincinnati, initially joined Cart.com in April 2024 when the company acquired Amify. Before his promotion, he held the position of Senior Vice President and Head of Marketing.
Omair Tariq, Cart.com’s Founder and CEO, praised Bowman for his significant contributions to the company’s marketing efforts over the past year. Tariq highlighted Bowman’s extensive expertise, strategic mindset, and operational discipline, all of which have consistently driven growth. As CMO, Bowman is expected to play a crucial role in shaping the company’s market perception and supporting its aggressive expansion plans.
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Since joining Cart.com, Bowman has spearheaded several impactful initiatives, including the successful launch of CartCon, the company’s annual customer and partner summit. His leadership has also helped secure over $85 million in contracts during the first half of 2025, more than doubling the company’s original bookings target for the year. Before coming to Cart.com, Bowman was Senior Vice President of Marketing at Amify, where he developed and expanded the company’s marketing strategy from scratch. His efforts at Amify resulted in tripling its revenue and facilitated a successful acquisition by Cart.com.
Expressing his enthusiasm for the new role, Bowman remarked on the exciting phase Cart.com is entering. He emphasized the company’s strong vision centered on commerce, supported by top-tier technology and logistics infrastructure, and a commitment to helping brands navigate a complex and competitive landscape. Bowman looks forward to building on the current momentum and advancing Cart.com’s mission to simplify commerce and logistics for brands of all sizes.
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Cart.com stands out by offering comprehensive digital and physical solutions designed to transform supply chain and demand generation operations. Through its integrated business segments Logistics Solutions and Commerce Solutions the company delivers scalable order fulfillment across e-commerce, retail, and wholesale channels. Cart.com’s technology-driven logistics framework, together with its software and services, enhances demand forecasting, improves conversion rates, and ensures seamless order and inventory management across multiple channels.
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