First American Financial Corporation, a premier provider of title, settlement and risk solutions for real estate transactions and the leader in the digital transformation of its industry, announced that Chelsea Sumrow, chief marketing officer, was named by HousingWire as a 2025 Marketing Leaders winner. Chosen by HousingWire’s selection committee, the 2025 Marketing Leaders award winners are the most dynamic and influential marketing professionals in the housing industry, recognized for building high-performing marketing teams, driving forward-thinking initiatives, and making a lasting impression on both customers and the market.
“Chelsea has enhanced our commitment to our customers with a data-driven approach that embraces innovation and emphasizes impact,” said Kurt Pfotenhauer, executive vice president and vice chairman of First American Title Insurance Company. “Her recognition reflects not only her own efforts, but those of her team and its focus on bringing exceptional value to our customers.”
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Since joining First American in 2023, Sumrow has transformed the role of marketing into a strategic driver, prioritizing collaboration and customer-centric strategies that deepen customer engagement and drive growth. From modernizing the company’s brand identity and leading the alignment around a unified organizational purpose and cultural behaviors, her leadership has helped enhance the consistency of the customer experience across all touchpoints, driving substantial value and business growth.
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“HousingWire’s Marketing Leaders represent the top talent in marketing — professionals who are building brands and influencing business outcomes,” said Clayton Collins, HW Media CEO. “These marketers are driving mortgage origination volume, connecting with home buyers at critical moments, and supporting real estate brokerages to engage buyers and sellers. By combining data, technology, and creative strategy, they’re transforming how the industry communicates, competes and grows.”
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Source – Businesswire
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