In a category-defining move, Clari and Salesloft have merged to form the Revenue AI powerhouse and have announced the appointment of Steve Cox as Chief Executive Officer of the combined organization.
Cox is a distinguished executive with over 25 years of SaaS leadership, bringing deep expertise in business scaling and M&A-driven transformations. His proven ability to transform companies into robust, customer-centric organizations makes him the ideal leader to scale the business and drive customer value. Cox most recently served as CEO of Employ and earlier held executive roles at Community Brands, Vertafore, Chess, and TSG.
“I’m excited to join Clari + Salesloft at this pivotal moment. By bringing together two category leaders, we’ll transform how companies run revenue in the AI era,” said Steve Cox, Chief Executive Officer, Clari + Salesloft. “Together, we’ll be accelerating AI innovation for our customers — doubling our R&D investment to build the Predictive Revenue System and create a revenue flywheel that drives productivity and growth.”
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Ending the Revenue Void
Revenue is the #1 most important business process. Yet, revenue leaders are forced to make billion-dollar bets with fragmented data. 67% of revenue leaders don’t trust the data that AI relies on. Legacy CRMs and fragmented data are primarily backward-looking, leaving revenue teams operating in the dark. The result is missed targets, revenue risk, and boardroom pressure that disconnected AI tools can’t solve. Clari and Salesloft are uniting to end this Revenue Void by building the first Predictive Revenue System — where every human, signal, and AI workflow is orchestrated to drive predictable growth.
The Foundation for the Predictive Revenue System
Clari + Salesloft delivers the industry’s most comprehensive Revenue AI dataset, ingesting more than 10 billion revenue interactions and 1 trillion data signals. The Clari + Salesloft merger provides a deeper level of Revenue ContextTM — the foundation required to train and enrich LLM models and AI agents, ensuring data, suggestions, and actions can be trusted. This enables end-to-end full funnel coverage, with AI agents monitoring every deal at every stage across all revenue motions.
This end-to-end AI strategy is the company’s foundation for a Predictive Revenue System. Clari and Salesloft create a unique value proposition for the market that directly addresses biggest revenue challenges:
- See and act on every revenue signal — Get the full picture across every account and deal to uncover risks and opportunities faster.
- Guide every team with AI — Align your revenue team around the right priorities and actions to replicate success and accelerate growth.
- Turn your forecast into a growth engine — Transform your forecast into a real-time guide that drives execution and ensures revenue predictability.
Doubles R&D Investment to Accelerate AI Innovation
Clari and Salesloft are doubling their R&D investment to deliver the most advanced Revenue AI solution on the market. This commitment accelerates innovation cycles, drives deeper AI breakthroughs, and delivers more value to customers worldwide.
Gartner® predicts that “through 2030, agent-to-agent business models will drive a 5x increase in revenue over human-only business models.”1 The combined company is uniquely positioned to capitalize on this shift with its time-aware model of revenue performance — providing full-funnel, multidimensional visibility across reps, regions, segments, product lines, and motions. With this foundation, both humans and AI will gain the context to replay, interpret, and optimize every revenue moment.
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New AI Innovations Signal the Future
Clari and Salesloft have delivered a series of innovations foundational to building the Predictive Revenue System. Salesloft powers the top of the funnel with new AI capabilities such as the Account Research Agent, Person Research Agent, and Ask Salesloft Agent, helping teams create and accelerate new pipeline. Clari extends that momentum through conversion and close, introducing new innovations such as Revenue Cadences, an AI Action Hub for Revenue Strategy, and several powerful new AI agent capabilities that automate deal health monitoring across the entire pipeline, enable proactive risk management, and detect pattern-based risks and opportunities.
Together, Clari and Salesloft connect the full revenue lifecycle from pipeline creation to close, powered by shared data, unified AI, and one system of action.
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Source – Businesswire
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