EverCommerce Reviews Strategic Alternatives for Marketing Tech

EverCommerce Inc., a leading provider of SaaS solutions for service SMBs, announced that it is evaluating strategic alternatives for its Marketing Technology set of solutions.

“Our Marketing Technology solutions are valuable products to our customers, fueled by the fact that service-based small businesses need various digital channels to promote their businesses and acquire customers,” said Chairman and CEO Eric Remer. “What has become clearer to us as we’ve been on our transformation and optimization journey, however, is that our primary focus, energy and investments need to be on providing best in class vertical SaaS software with embedded payments. We believe that focusing on these areas will allow us to maximize long-term growth, margin accretion and ultimately shareholder value.”

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“Our Marketing Technology solutions are well-regarded in the industry, providing robust lead generation and digital agency capabilities to our customers,” said Tim Gill, Head of Marketing Technology business. “We have a tremendous opportunity to continue to provide exceptional value and service to service-based small businesses, including our existing EverCommerce customers, while investing in and growing the business with a more targeted focus.”

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The Company began a process in late 2024 and expects a sale to occur in 2025. Accordingly, management’s financial guidance provided in conjunction with the Company’s fourth quarter 2024 earnings scheduled for March 13, 2025 will not include Marketing Technology. EverCommerce does not intend to make any further public comment regarding the review of strategic alternatives for the Marketing Technology solutions until it has been completed or the Company determines that a disclosure is required by law or otherwise deemed appropriate.

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Source – GlobeNewswire

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