GOL Expands Sabre Partnership to Boost Revenue and Experience

Sabre Corporation, a leading global travel technology company, and GOL Linhas Aéreas, one of the leading airlines in Brazil, announced the extension of their long-standing partnership. The renewed agreement includes the continued use of Sabre’s Passenger Service System (PSS) and Global Distribution System (GDS), as well as the adoption of Sabre’s Mosaic solutions, such as Ancillary IQ™ and Dynamic Availability, to support GOL’s growth and retailing strategies to improve its revenue performance.

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By integrating SabreMosaic modules, GOL aims to enhance its retailing capabilities and offer personalized experiences to travelers. Ancillary IQ™ will enable GOL to provide personalized and optimized ancillary offers by leveraging AI and real-time data to recommend the right products—such as seat upgrades, baggage, and priority boarding—tailored to each traveler. Meanwhile, Dynamic Availability optimizes pricing in real time by intelligently adjusting seat availability and fare conditions based on market demand and airline strategies. Additionally, GOL is implementing Sabre’s Self-Service Reaccommodation solution to empower travelers with tailored rebooking options on their mobile devices, enhancing satisfaction and streamlining operations.

“We are thrilled to continue our collaboration with GOL, a forward-thinking airline dedicated to enhancing passenger experiences,” said Gary Stone,

Vice President and Regional General Manager Airline Sales & Account Management

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Latin America & Caribbean, Sabre. “By extending our partnership and incorporating SabreMosaic solutions, GOL is well-positioned to drive revenue growth and operational efficiency, while delivering tailored experiences that meet the evolving needs of travelers.”

This partnership underscores the mutual commitment of GOL and Sabre to innovation and excellence in the travel industry, paving the way for future growth and enhanced passenger experiences.

“The integration of Sabre’s advanced solutions, combined with our team’s expertise, will significantly enhance our ability to drive higher-quality revenue and strengthen our long-term financial sustainability” said Mateus Pongeluppi, Chief Strategy Officer at GOL. “Extending our partnership with Sabre aligns with our commitment to leveraging innovative technology to improve the travel experience for our passengers.”

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Source – PR Newswire

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