MediaOne welcomes Jenny Rose as its new Senior Vice President of Brand Growth Strategy. This appointment reinforces MediaOne’s commitment to delivering ROI-driven marketing for its clients — from destination marketing organizations (DMOs) to top attractions and ambitious lifestyle brands.
Rose brings more than 15 years of senior marketing leadership experience to MediaOne, with a standout track record in digital strategy, brand positioning, and performance marketing. Her career spans tourism industry powerhouses such as Simpleview, Tempest, and most recently, Rocket Travel by Agoda, a Booking Holdings company — where she spearheaded a 60% revenue jump across more than 50 global travel brands generating more than $1B annually.
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At Tempest, Rose built and led a full-service B2B2C marketing agency arm, overseeing integrated campaigns for 40+ brands that combined the power of paid media, SEO, email, and content. Her data-driven approach elevated performance for leading DMOs including St. Augustine, Kansas City, and Pittsburgh — with measurable impact on visitation and brand awareness.
In her new role, Rose will lead MediaOne’s Brand Growth Strategy function — a key pillar of the company’s offering as a high-performance digital marketing partner. MediaOne goes beyond traditional media services to offer agency-grade strategic insight and execution — without the complexity, retainers, or inflated billable hours that often come with legacy agency models.
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“We’re thrilled to have Jenny on board,” said Josh Sherwood of the MediaOne executive team. “Her proven leadership, strategic acumen, and deep understanding of travel and brand marketing make her the perfect fit to scale our impact for clients who want real results.”
Rose will be working closely with client brands to design and deploy strategies that increase brand value, amplify reach, and drive long-term ROI.
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Source – PRWeb
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