Customise Consent Preferences

We use cookies to help you navigate efficiently and perform certain functions. You will find detailed information about all cookies under each consent category below.

The cookies that are categorised as "Necessary" are stored on your browser as they are essential for enabling the basic functionalities of the site. ... 

Always Active

Necessary cookies are required to enable the basic features of this site, such as providing secure log-in or adjusting your consent preferences. These cookies do not store any personally identifiable data.

No cookies to display.

Functional cookies help perform certain functionalities like sharing the content of the website on social media platforms, collecting feedback, and other third-party features.

No cookies to display.

Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics such as the number of visitors, bounce rate, traffic source, etc.

No cookies to display.

Performance cookies are used to understand and analyse the key performance indexes of the website which helps in delivering a better user experience for the visitors.

No cookies to display.

Advertisement cookies are used to provide visitors with customised advertisements based on the pages you visited previously and to analyse the effectiveness of the ad campaigns.

No cookies to display.

marketing-technology-insights-logo

ON24 Unveils Lumina Design System for Enhanced Engagement

ON24 Unveils Lumina Design System for Enhanced Engagement

New ON24 platform capabilities transform how businesses create and scale digital experiences while delivering deeper audience insights and accelerating business results

ON24, a leading intelligent engagement platform for B2B sales and marketing, announced the ON24 Lumina Design System and enhanced personalization and performance capabilities. Revealed at the “ON24 Next” platform innovation event, these advancements empower companies to deliver more dynamic, personalized and data-driven audience experiences at scale.

Marketing Technology Insights: Premier Protein and Exverus Boost Social Reach with SeenThis

“Personalization has become a critical factor for driving pipeline growth, but many companies struggle to implement it at scale due to limitations in technology and resources,” said Sharat Sharan, CEO, ON24. “With ON24 Lumina and the new capabilities, we’re breaking down those barriers and empowering businesses to transform how they create, personalize and deliver digital experiences. This isn’t just about improving engagement; it’s about enabling organizations to accelerate pipeline growth in an increasingly complex digital landscape.”

ON24 Lumina is the next-generation design system at the core of the ON24 platform, allowing businesses to create seamless, branded experiences that maximize engagement while providing deeper audience insights.

The ON24 Lumina Design System and the other key innovations announced at ON24 Next will help customers:

  • Deliver hyper-personalized experiences – engage attendees with tailored messaging, calls to action, resources and surveys.
  • AI-driven analytics and agents – optimize webinar and virtual event performance with AI-powered insights and automated actions that improve registration, attendance and conversion rates.
  • First-party data and revenue impact measurement – capture and analyze post-event behavior, integrate with CRM and marketing automation platforms, and refine follow-up strategies to more effectively nurture leads and track pipeline growth.

Marketing Technology Insights: Accenture Invests in AI-Powered Agentic Prediction Engine Aaru

“As we look ahead, we are advancing digital engagement on multiple fronts,” said Jayesh Sahasi, Executive Vice President of Products and Chief Technology Officer, ON24. “With the ON24 Lumina Design System, we’re giving organizations the power to create immersive, branded experiences that are intuitive, scalable and insight-driven. By integrating AI-powered automation, intelligent content recommendations, and first-party data intelligence, we help teams optimize every interaction—ensuring deeper audience connections, smarter engagement strategies and stronger business outcomes.”

Marketing Technology Insights: Airship Appoints Maria Robinson as Chief Marketing Officer

Source – Businesswire

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com

Share With
Contact Us