IAS (Integral Ad Science), a global leader in media measurement, has announced a partnership with Reddit, Inc. to bring AI-powered ad measurement and enhanced transparency to advertisers on Reddit. With IAS’s Total Media Quality (TMQ) product suite, brands can now…
GrowthLoop’s Composable CDP is now on the Snowflake Native App. It will allow enterprise Martech users to leverage its composable CDP and AI capabilities via Snowflake Composable CDP provider for the Martech industry, GrowthLoop announced that its AI-powered audience segmentation…
Integral Ad Science, a leading global media measurement and optimization platform, has unveiled the industry’s first deepfake measurement solution. This innovative offering, currently in Beta testing, helps advertisers verify the safety and appropriateness of their digital media investments by using…
SurveyMonkey, a global leader in online surveys and forms, today announced that it has expanded access to the company’s market research solutions for Basic (free) accounts and above. With this change, all users can now access SurveyMonkey market research solutions to build…
At Xperience 2024 — the customer experience (CX) event of the year — Genesys unveiled multiple innovations to accelerate the impact of AI, empowering organisations to scale end-to-end personalisation, elevate employee performance and drive continuous optimisation. As a global leader in AI-powered…
At Xperience 2024, Genesys, a global cloud leader in AI-powered experience orchestration, announced new AI capabilities to transform every customer and employee experience. With Agent Copilot, Virtual Agent, Empathy Detection and Modern Agent Workspace for the Genesys Cloud™ platform, Genesys is empowering organisations…
At Xperience 2024, Genesys, a global cloud leader in AI-powered experience orchestration, announced the availability of native journey management capabilities for the Genesys Cloud™ platform that seamlessly works alongside Genesys Cloud AI helping organisations ensure every customer interaction is continuously optimised. With Genesys…
At ServiceNow’s annual customer and partner event, Knowledge 2024, ServiceNow the AI platform for business transformation, and Genesys®, a global leader in AI-powered experience orchestration, announced a strategic partnership to elevate customer and employee experiences. The two companies plan to…
Ernst & Young LLP (EY US) announced that Marc Laplante, Co-Founder and Chairman of the Board at Intentsify was named an Entrepreneur Of The Year® 2024 New England Award finalist. Now in its 38th year, Entrepreneur Of The Year is the preeminent competitive…
Gupshup, the conversational engagement pioneer, announced the launch of Conversation Cloud, a comprehensive suite of SaaS tools that are set to revolutionize business-to-customer interactions. AI-powered conversations represent the next major paradigm shift in user interfaces after web and app, and…
Genesys, a global cloud leader in AI-powered experience orchestration, today announced it has entered into an agreement to acquire Radarr Technologies, a leading AI-based social and digital listening, analytics, and consumer engagement company. By combining the comprehensive public social media capabilities within the Radarr…
McKinsey & Company and Salesforce announced a new partnership to accelerate the adoption of generative AI for sales, marketing, commerce, and service. The collaboration combines Salesforce’s customer relationship management (CRM) technologies, including Einstein and Data Cloud, with McKinsey’s proprietary AI…