As short form video continues to dominate digital behavior worldwide, VidAU.ai is stepping forward with new technology designed to reshape how brands create, localize, and scale video advertising. With global video consumption accelerating and performance marketing models shifting toward automation and personalization, the company is positioning itself at the center of the next wave of AI driven video marketing. VidAU.ai’s presence at Affiliate World Asia 2025 marks a major milestone as it unveils its latest AI model and showcases new capabilities aimed at transforming creative production for ecommerce brands, affiliate marketers, and digital advertisers.
The rise of video as the primary medium for product discovery and brand storytelling has changed the structure of modern marketing. By the end of 2024, the average American was spending nearly fifty two minutes per day watching short form social video, illustrating how deeply video has embedded into everyday decision making. VidAU.ai’s founders believe this shift places heavy pressure on marketers to produce higher volumes of content faster and more cost effectively while maintaining local relevance and creative quality.
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VidAU.ai’s journey began in late 2022, coinciding with rapid advancements in generative AI tools sparked by the release of ChatGPT. Founder Joanna Chan, an experienced advertising and ecommerce leader, recognized that automated video creation would become essential as brands sought speed and scale. Chan said the early mission was guided by a stark reality shaping the competitive landscape. “The rule was simple: innovate or be eliminated,” she recalls.
While major technology companies focused on building foundational AI models, VidAU.ai concentrated on solving problems specific to performance video: accurate lip sync, multilingual output, realistic motion, and persistent digital avatars capable of representing a brand across markets without repeated production cycles. The development process spanned eighteen months, culminating in the April 2024 launch of VidAU’s “URL to Video” technology. The tool allows users to input a product link and automatically generate a polished, localized video advertisement in seconds, eliminating the need for studios, production crews, or complex editing work.
The result, according to the company, has been immediate adoption from global ecommerce players seeking operational efficiency and conversion gains. Early partners have reported conversion rate increases above thirty percent while reducing costs and creative turnaround time dramatically. The ability to roll out variant versions tailored to different regions, languages, and audiences has proven particularly valuable for international sellers and affiliate marketers balancing performance testing with budget constraints.
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As VidAU.ai prepares to demonstrate its newest model at Affiliate World Asia 2025, the company is positioning itself as a bridge between advanced AI research and practical business impact. The platform reflects a broader shift toward automation driven creative workflows as marketers look beyond manual content production to meet the scale required by today’s algorithms and consumer expectations.
For many brands, the future of video advertising may depend on the ability to produce personalized narratives at speed and volume. VidAU.ai argues that AI driven video marketing represents the next chapter in performance creativity, where technology enables storytelling that is simultaneously global, local, and optimized for measurable results.
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