As AI powered search platforms increasingly influence how consumers discover and evaluate businesses, a new category of optimization tools is emerging to address visibility gaps beyond traditional search engine rankings. The launch of the VisibleFirst WordPress plugin reflects this shift, offering businesses a free tool designed to improve discoverability across AI driven platforms such as ChatGPT, Claude, Gemini, and Google AI Overviews.
VisibleFirst, an AI visibility optimization platform headquartered in Boise, Idaho, announced that its WordPress plugin is now available for download at no cost on WordPress.org. The company says the plugin is free permanently, with no credit card or email address required to begin using the core features.
According to data published by VisibleFirst, AI platforms now account for approximately 2.4 billion searches each month. The company reports that 67 percent of consumers use AI tools to research businesses before making a purchase decision, while 89 percent of businesses are not currently optimized to appear in AI generated recommendations. This disconnect has created a new challenge for marketers as traditional SEO strategies do not fully account for how large language models interpret and surface business information.
The VisibleFirst platform aims to close that gap by providing businesses with an AI Visibility Score that analyzes how AI systems currently perceive a brand. The score can be generated in about 60 seconds using only a website URL, without requiring account registration. The plugin extends this functionality directly into WordPress environments, automating technical and content optimizations intended to improve AI discoverability.
Key capabilities include automated generation of an llms.txt file, described as a new standard similar to robots.txt, intended to help AI models understand and accurately describe a business. The plugin also creates structured schema markup optimized for AI discovery and includes tools for SEO and social media optimization. Additional features include a redirect manager to maintain site structure and prevent broken links, as well as AI powered content generation tools aligned with how AI platforms assess businesses within specific industries.
The free version provides 5,000 AI credits per month for generation and optimization features. Paid plans begin at 19 dollars per month for businesses requiring additional credits or expanded functionality. For organizations seeking broader support such as citation building, reputation management, and advertising across platforms including Google, Microsoft, Facebook, and LinkedIn, professional service plans start at 299 dollars per month.
“Traditional SEO tools weren’t built for the AI era. We created VisibleFirst so any business owner can see exactly where they stand in AI search and fix it without needing a marketing degree or an expensive agency.” Dwight Davis, Founder, VisibleFirst
The release of the VisibleFirst WordPress plugin highlights how AI driven discovery is reshaping digital marketing strategies. As conversational search becomes more embedded in consumer research behavior, businesses may increasingly turn to specialized AI visibility tools to ensure they remain discoverable in an evolving search landscape.
Recommended Marketing News:
- SugarCRM Named a Leader in the Nucleus Research Sales Force Automation Technology Value Matrix 2026
- Bluecore Launches Marketing Agent for AI Driven Retail Analytics
- LoopMe Names Michael Scott CRO Amid 40 Percent Growth Momentum
For media inquiries, you can write to our MarTech Newsroom at info@intentamplify.com
