CTR for Ads Shown to Intent-Based Audiences Rises by 220%
Foundry’s new study dives deeper into how intent-based marketing...
Day May 2, 2023
Delivering a First-to-Market Solution for Service Campaign Effectiveness is Viant and S&P Global Mobility.
Vehicle service-level insights enable auto advertisers and their retailers to evaluate the true impact of vehicle service campaigns S&P Global Mobility and Viant Technology Inc., two industry leaders in people-based advertising technology, unveiled a first-to-market solution to assess the success…
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