GoFundMe and Meta are announcing innovative new sharing features to drive more donations to nonprofits. Through this first-of-its-kind collaboration, donors and nonprofits can more easily share the causes they care about with their social networks. Starting today, nonprofits using GoFundMe’s software company, Classy,…
SundaySky, the premier AI-powered video platform built for the needs of modern enterprises, announced the beta release of AI image generation within its platform and its AI Copilot assistant. These new features bring cutting-edge AI advancements directly to users’ existing…
Seismic, the global leader in enablement, announced its Fall 2024 Product Release featuring Seismic Programs, a new suite of enablement planning and measurement tools designed to address the common challenges revenue enablement teams face in driving positive business outcomes and…
Almost half of small businesses recently surveyed by Thryv, the leading do-it-all small business software platform, see social media as a marketing area where AI can have a big impact. Thryv is now making that vision a reality, announcing today it has incorporated…
AI-powered DAM Delivers Seamless End-to-end Asset Lifecycle Management and Automation, Eliminates Complex Workflows and Accelerates Time to Market from Days to Minutes Cloudinary, the image and video platform that powers many of the world’s top brands, announced new capabilities for…
Hevo Data, a leading cloud-based data integration platform, is now available on Google Cloud Marketplace, simplifying the way organizations leverage their Google Cloud data. This integration empowers Google Cloud customers to seamlessly synchronize data from over 150 pre-built connectors, including…
Global advertisers benefit from DV’s trusted measurement solutions to validate the media quality of LinkedIn’s video ads DoubleVerify, the leading software platform for digital media measurement, announced the expansion of its independent media quality measurement coverage to include LinkedIn’s premium…
HeartCore Enterprises, Inc., a leading enterprise software and data consulting services company based in Tokyo, announced a strategic shift from annual contracts to multi-year agreements around its core software business contracts. Since achieving profitability across its software business in Q1 2024,…
New Free Tool Empowers Creators’ Followers with Instant Access to Shoppable Content—From Feed to Cart Collective Voice, the premier creator marketing platform, launches Shop The Look, a free tool that enables creators to easily monetize Instagram posts. Shop The Look offers…
Precision CTV and YouTube targeting maximised Black Friday footfall The Wires 2024 Awards has shortlisted Audience Store’s work for furniture retailer Furniture Village in the Best Use of Data & Creativity category – a major validation of the insight-driven media…
Effective November 4, Starbucks will have a new Global Chief Brand Officer, Tressie Lieberman. Tressie is a veteran in the fast-food industry, and brings wealth of experience from her previous stints at the Pizza Hut, Taco Bell, Snap Kitchen and…
Veritonic, the industry’s comprehensive audio analytics and research platform, announced significant enhancements to its renowned Brand Lift solution. These updates are designed to streamline the setup of both pixel-based and prefix-URL studies, offering users increased control and flexibility. The new features…
TrueDialog for Salesforce Marketing Cloud Engagement empowers companies to seamlessly add SMS into personalized journeys TrueDialog, a leading provider of enterprise-grade SMS texting solutions, announced that in addition to its Salesforce Sales Cloud application, its Salesforce Marketing Cloud Engagement application…
CXone Mpower revolutionizes AI for customer service on a unified hyper platform, enabling enterprises to design, build and operate automation for workflows, agents and knowledge at scale and precision NICE launched the next generation of CXone Mpower. CXone Mpower adds…
BackLite Media, a leading out-of-home (OOH) advertising company in the UAE, is proud to announce an exciting new partnership with VIOOH, a leading premium global digital out-of-home (DOOH) supply-side platform. This partnership marks VIOOH’s first entry into the Middle East’s DOOH…
Veritone, Inc. a leader in building human-centered enterprise AI solutions, announced that it has sold its media agency, Veritone One, LLC, to Insignia Capital Group (“Insignia”). Total consideration from the divestiture is up to $104.0 million, subject to certain closing…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…