SAS announced it has been named a Leader in The Forrester Wave™: Cross-Channel Marketing Hubs, Q4 2024. As the report notes, since the first Forrester Wave evaluation in the CCMH category 15 years ago, SAS is the only vendor to be named a…
Appy Pie Endpoint, a premier source of AI APIs, has launched an innovative suite of Virtual Try-On APIs, aimed at transforming the customer experience for e-commerce retailers. These cutting-edge APIs, including the Appy Pie Virtual Try-On API and Kolors Virtual Try-On API, empower…
CIRRO Fulfillment, a leading global e-commerce fulfillment provider, announces the partnership with Loop, the leading returns and reverse logistics platform. This collaboration aims to significantly enhance the returns process. Marketing Tech Insights: Inmar Survey: 94 Percent of Consumers to Spend Same…
Inmar Intelligence, a leading data and technology company, released its Pre-Holiday E-Commerce Survey Report. This survey, which included responses from 1,000 shoppers and 300 retailers, sheds light on the evolving landscape of holiday shopping and the critical need for alignment…
DataBP, a leading provider of market data commercialization and licensing management solutions, announced it has entered into an agreement with Miami International Holdings, Inc. (MIH), a technology-driven leader in building and operating regulated financial markets across multiple asset classes, to…
Teradata announced that Teradata AI Unlimited is now available for public preview through the Microsoft Fabric Workload Hub. Microsoft Fabric Workload Hub allows customers to discover and add new ISV offered capabilities to their Fabric environment. AI Unlimited in Microsoft Fabric is a serverless…
StackAdapt, a leading multi-channel advertising platform, and Bell Media, Canada’s leading media and entertainment company, announced a partnership to enable Bell Media’s premium inventory across connected TV (CTV), display, video, audio, and digital out-of-home (DOOH) channels through StackAdapt’s platform. This…
NICE announced record membership for CLUB ONE, its exclusive, global customer loyalty program driving the next generation of CX innovators. In addition to surging membership, CLUB ONE recently surpassed 100,000 activities completed by members. CLUB ONE’s premier customer community, which launched…
SugarCRM, provider of the award-winning intelligence-driven sales automation platform, announced its Sugar Sell Advanced and Sugar Market solutions are now available in AWS Marketplace. This new development makes the company’s core products all now available in AWS Marketplace, a digital…
Bloomreach, the platform fueling limitless ecommerce personalization, announced it has been selected to power marketing automation for Motorpoint, the UK’s leading independent retailer of nearly new and used cars. Motorpoint offers customers a unique approach to car buying, combining the convenience…
Viamedia, the country’s largest independent advertising digital and linear rep firm, announced it has signed agreements to manage advertising sales for seven new service providers, expanding its reach across North Carolina, South Carolina, Kansas, New York and Pennsylvania. Marketing Tech…
Veritone, Inc. a leader in building enterprise AI solutions, announced the launch of Veritone Data Refinery (VDR) a groundbreaking offering designed to help enterprises transform vast amounts of unstructured data into high-quality, AI-ready assets. Leveraging Veritone’s proprietary aiWARE™ platform, this…
Searchspring, the leader in ecommerce search and merchandising solutions, announced the release of Dynamic Custom Profiles, a breakthrough feature that redefines how merchants approach personalization by expanding available options easily using onsite variables. Expanding upon static profiles, Searchspring’s Dynamic Custom Profiles deliver real-time,…
Developed in collaboration with Interbrand and awarded Red Dot Award 2024, the new identity reflects the transformation of Gewiss into a project partner. The multi-year partnership has redefined the Group’s role in the competitive landscape and society at large, reshaping…
The partnership will help brands maximise their reach and achieve incremental growth Audience Store, a leading international customer insight and programmatic media activation partner, has entered into a strategic alliance with Fenestra, an innovative provider of AI-driven solutions for the…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
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