Westfield Rise also debuts its new Immersive Experiential Display Network Unibail-Rodamco-Westfield (URW) announces the expansion of Westfield Rise, the company’s in-house media and experiential division, to the US. First established in 2022, Westfield Rise helps brands forge transformative connections with millions of ready-to-spend consumers a…
Interviewed customers saw a 50% increase in customer engagement, generating $1.4 million in profit, according to the TEI findings The Conversational AI platform launched an ROI calculator for businesses alongside the launch of the research study Gupshup, the world’s leading Conversational AI…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
Accenture has made an investment, through Accenture Ventures, in GoUpscale, a content engagement technology company that helps wealth management companies across Asia reinvent client engagement strategies and elevate digital communications. Wealth management is evolving, and clients expect more than static reports…
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