As Connected TV continues to mature and advertisers search for high impact formats that do not disrupt the viewer experience, TripleLift has broadened its Programmatic Pause Ads offering through new publisher integrations and enhanced product capabilities. The company, known as…
As customer expectations for instant, frictionless support continue to rise, 8×8 has introduced a series of AI powered and omnichannel enhancements designed to help enterprises deliver faster resolutions and more personalized engagement. The company, a global provider of business communications…
As enterprises accelerate their use of intelligent automation, Salesforce is strengthening its Agentforce 360 Platform with a new layer of observability tools designed to give organizations clearer insights into AI performance. The update, unveiled, reflects a growing industry need for…
As hotels look for smarter ways to increase direct bookings and personalize guest communication, Cloudbeds has announced a new partnership with Klaviyo that brings advanced data driven marketing capabilities directly into the hotel technology stack. The collaboration connects Cloudbeds’ property…
As advertisers push for more precise and responsive media performance, Circana has expanded its partnership with Yahoo by integrating its Campaign Conversion Feed into the Yahoo Demand Side Platform. The move strengthens both companies’ shared vision of real time, data…
As AI powered creation tools continue reshaping digital storytelling, Storyblocks has introduced a new AI Toolkit designed to help creators work faster without sacrificing originality. The launch marks a meaningful evolution for the subscription based stock media platform, which has…
The growing demand for unified, AI driven customer engagement has pushed global brands to strengthen their digital capabilities, and Sprinklr’s newest partnership move reflects that shift. Sprinklr, the enterprise Unified CXM provider, has expanded its global strategic alliance with SAMY,…
Advertising rarely stands still. It has evolved with every major shift in consumer behavior – from radio to television to social platforms. But what is happening now is more than evolution – it is a complete reinvention of the way…
As ecommerce brands push for greater efficiency across increasingly complex supply chains, Pattern Group Inc has introduced a major expansion to its fulfillment solutions portfolio. The company announced new transportation, returns, and reimbursement offerings that strengthen its role as a…
As demand grows for simpler and more automated ways to reach viewers across screens, Simulmedia is expanding access to traditional television with a new capability inside Skybeam, its self serve TV advertising platform. The company’s move introduces a streamlined pathway…
As generative AI continues to reshape how consumers discover brands online, Similarweb has introduced a sweeping set of enhancements designed to give businesses clearer visibility and stronger control over their performance in AI powered search environments. The company’s Fall 2025…
Marketing teams are moving faster every year. Campaigns that once took months now need to go live in days – sometimes hours. Personalization used to be a “nice-to-have,” and today it’s the backbone of customer loyalty. In the middle of…
This partnership combines Horatio’s human-first outsourcing model with Zendesk’s leading CX platform to deliver scalable, high-quality support across channels Horatio, the modern customer experience company revolutionizing the outsourcing industry, announced its designation as a Premier Zendesk Partner—the highest level within…
Certification strengthens NIQ’s position as a global leader in media outcomes measurement. NIQ, a leading consumer intelligence company, is proud to announce its certification as a Google Meridian partner, enabling NIQ to utilize Google’s open-source marketing mix models to measure…
CXP turns every customer interaction into governed, intelligent action by unifying interactions, systems, and data across voice and digital channels. ASAPP, the leading provider of AI-powered contact center software, introduced the Customer Experience Platform (CXP), the enterprise platform for building…
With the Brand Health Tracker, Zappi connects advertising, innovation and brand data in one platform—giving marketers a continuous pulse on what drives growth Zappi, the leading consumer insights platform helping global brands win with consumers, announced the launch of its…
Brain activity study shows Neuro-Contextual advertising drives 3.5x higher neural engagement and 26% lift in positive, action-driving response Seedtag, the global neuro-contextual advertising company, announced the results of a first-of-its-kind neuroscience study, conducted in partnership with Professor Moran Cerf of…
KERV.ai, a leader in AI-powered video analysis, performance, and monetization, announced the closing of its Series B funding round led by Coral Tree Partners, a growth-focused investment firm specializing in media, entertainment, and technology. The funding follows record commercial and…
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