Aero Commerce is taking a major step toward creating a unified retail experience by announcing a new partnership with DNA Payments that brings in person and online transactions onto a single platform. As retailers face growing pressure to streamline operations across physical and digital channels, the collaboration aims to remove long standing pain points by allowing merchants to manage sales, payments, inventory, and customer activity through one connected system. The move highlights how the industry is embracing technology to support a true unified retail experience rather than operating siloed commerce environments.
Aero, a leading ecommerce platform in Europe, will now integrate DNA Payments technology to give merchants a seamless connection between website purchases and in store transactions. With Aero’s web based point of sale and DNA Payments Wi Fi enabled terminals, retailers can run all aspects of their business directly from their Aero website. This approach offers a single view of operations, bringing online checkouts, physical payments, stock management, and reporting into one central system.
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The companies say the partnership addresses one of the biggest challenges for merchants that operate both online and in store. Managing purchases, refunds, and reconciliations across disconnected systems often slows operations and creates costly inefficiencies. With DNA Payments’ omnichannel payment capabilities built into Aero’s platform, merchants can now track and manage every transaction regardless of where it originates. The result is faster payments, simpler refund handling, smoother operations, and reduced costs tied to fragmented tools and manual processes.
Richard Bendelow, CEO of Aero Commerce, said the partnership fulfills a long term vision for more connected commerce. “For too long, retailers have faced the complexity of running disconnected online and in store systems,” he said. “Aero is redefining this by delivering a single, unified platform that powers every part of retail, from ecommerce to the point of sale. Our partnership with DNA Payments brings that vision full circle, enabling merchants to take payments seamlessly through the Aero POS on their terminals.”
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Colin Neil, CEO of DNA Payments, emphasized the importance of consistency across channels. “Omnichannel payments are fixing some of the thorniest problems retailers are facing today,” he said. “It’s about delivering an experience that many of us as consumers have come to expect; that we can shop and pay seamlessly, regardless of whether they are in person or online.”
With consumers moving fluidly between digital browsing and physical shopping, retailers are increasingly prioritizing technology that delivers a unified retail experience. The partnership between Aero and DNA Payments signals a shift toward commerce platforms that eliminate barriers between channels and give merchants a single operational framework. As retailers continue to evolve in a competitive market, integrated payments and connected point of sale systems may become core to how businesses scale both customer engagement and revenue across every touchpoint.
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