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AirOps Raises $40 Million To Redefine How Brands Compete in AI Search Era

AirOps Raises $40 Million To Redefine How Brands Compete in AI Search Era

AirOps has secured 40 million dollars in Series B funding as the company positions itself at the center of a major shift in how brands compete for visibility in the age of artificial intelligence driven search. The funding round was led by Greylock with support from Unusual Ventures, Wing Venture Capital, XFund, Village Global VC, and Frontline VC. More than two dozen experienced growth and marketing executives also participated. With this round AirOps has now raised a total of 60 million dollars. The announcement comes after a period of strong expansion as many companies work urgently to ensure their content can be surfaced effectively in AI platforms.

Market conditions are changing quickly as user behavior moves away from traditional search engines. Google’s global search share has fallen below 90 percent for the first time in more than a decade. People increasingly rely on AI assistants such as ChatGPT, Claude, and Gemini for direct answers instead of browsing through pages of search results. These shifts are forcing marketing teams to rethink how they achieve awareness and discovery. Older tactics like keyword optimization and backlink strategies are no longer enough in a world where AI rewards authoritative information that fills knowledge gaps. AirOps supports fast growing brands including Ramp, Chime, Wiz, Carta, and Klaviyo by helping them produce content that AI can confidently surface and reference.

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Nick Fairbairn, Vice President of Growth Marketing at Chime, stated, “We’re constantly experimenting with AI across our growth stack, but we only scale the tools that deliver clear, measurable ROI. AirOps proved its value fast. Within weeks of joining the beta, we tripled our AI search citations and built real momentum toward a more AI-driven growth strategy. It’s helping us experiment, move faster, and stay ahead of how people discover Chime.”

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Rather than simply showing marketers how they rank, AirOps uses analysis to understand content quality and recommend precise updates. Its platform allows teams to combine their internal knowledge, brand guidelines, and ideal customer profiles so AI agents can create material that reflects the company’s expertise and resonates with its audience. Alex Halliday, CEO and Co founder of AirOps, explained, “Marketing teams are realizing they can’t leave their brand narrative up to AI. AirOps gives them a system that brings human judgment and automation together, helping brands win in the era of AI search without losing control or quality.”

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The new capital will help AirOps continue scaling. The company grew from 20 employees to nearly 100 this year and intends to more than double that figure again next year. International expansion will begin in Europe as AirOps builds a broader commercial presence. Development efforts will also focus on deeper product capability and greater customer support for large enterprises.

Mike Duboe, Partner at Greylock, added, “It’s no secret the shift in discovery from traditional search to LLMs is a hair-on-fire challenge — and opportunity — for CMOs. The entire marketing industry is having to re-learn how to influence organic growth, and AirOps is steps ahead in bringing marketers to the future. Visibility monitoring is simple; the workflows to generate and orchestrate high-quality, high-context content are complex. AirOps is already deeply engrained in the workflows of content and SEO teams and is being pulled across marketing disciplines including product marketing, localization, and front-end development — it’s the CMO’s system of action for multi-channel content. And content is increasingly the most important driver of organic growth.”

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