Everflow Debuts Traffic Health, Threat Monitoring to Protect Affiliate Revenue

Everflow, recognized by mThink as the top partner marketing platform for 2025, has introduced Traffic Health , a groundbreaking domain and IP monitoring solution designed to help businesses protect their affiliate marketing performance from security threats that can disrupt traffic, conversions, and revenue.

Integrated directly into the Everflow platform, Traffic Health leverages Google Threat Intelligence to deliver real-time insights into domain health and security, giving businesses the tools they need to proactively identify and resolve issues before they impact performance. The new feature offers a centralized dashboard where users can monitor domain uptime, SSL certificate status, IP blacklists, and more all alongside their regular affiliate traffic data.

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Sam Darawish, CEO and Co-Founder of Everflow, emphasized the importance of the launch: “Traffic Health is all about protecting what matters most your revenue and your brand reputation. By combining real-time domain monitoring with Google-scale threat intelligence, we’re empowering our customers to detect issues early, act quickly, and keep their traffic running smoothly.”

The introduction of Traffic Health reflects Everflow’s ongoing commitment to helping businesses maintain the integrity of their tracking, conversion rates, and revenue streams. Over a year of customer research informed the development of the tool, which addresses some of the most pressing challenges marketers face from unexpected traffic loss to damage to partner trust and campaign performance.

Real-world examples demonstrate the value of Traffic Health in action. One Everflow customer unknowingly lost 10 days of mobile traffic due to a domain block by Verizon USA an issue that Traffic Health would have immediately flagged. Another advertiser spent days troubleshooting ad-blocker issues that the tool’s EasyList integration could have resolved instantly. In yet another case, an affiliate paused campaigns for months after an IP address was blacklisted, a disruption that would have been avoided with real-time alerts from Traffic Health.

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Arshi Bhasin, Product Manager at Everflow, explained the broader impact of the feature: “This is more than just a monitoring tool it’s a centralized solution for managing domains, SSL certificates, and IPs in one place. Users can see everything at a glance, track uptime, and share critical insights with their teams and partners, helping prevent disruptions before they occur.”

With Traffic Health, Everflow continues to lead the way in digital innovation for affiliate marketing, offering brands and partners a proactive way to stay ahead of threats, prevent revenue loss, and maintain trust across their networks. The tool joins a growing suite of performance-enhancing features including Everflow Pay and Flowchart Visualization all designed to help businesses streamline, simplify, and secure their marketing operations.

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