Mission Media AI, a company specializing in next-generation cross-platform distribution and monetization, has recently partnered with VSiN, The Sports Betting Network, to exclusively handle advertising sales for VSiN’s extensive content portfolio. This collaboration amplifies Mission Media AI’s presence in the sports media space and unlocks expanded revenue opportunities for VSiN, whose platforms reach sports fans through regional sports networks, YouTube TV, SiriusXM, 20 weekly podcasts, a streaming audio station, website, and apps for a devices like iOS, Roku, and Fire TV.
VSiN is known for delivering live, actionable sports betting content delivered by a respected roster of hosts and experts. With contributors including Gill Alexander, Mitch Moss, Paul Howard, Stormy Buonantony, and Jonathan Von Tobel, VSiN’s programming attracts more than eight million monthly viewers and listeners, offering in-depth analysis from experienced oddsmakers, ex-athletes, and professional bettors. With this partnership, Mission Media AI aims to enhance VSiN’s monetization strategy, enabling advertisers to precisely target VSiN’s highly engaged and data-driven audience.
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Mission Media AI was launched by David Krulewich, a veteran in media sales and digital audio, as a company focused on leveraging cross-platform distribution and innovative monetization strategies. The company works to help publishers, creators, and partners maximize the value of their content across audio, digital, CTV, and video channels, ensuring optimal reach and impact for advertisers. The platform is specifically designed for a fragmented media environment and supports seamless scale and revenue growth, both via traditional sponsorship and programmatic advertising.
The VSiN agreement is the latest in a series of partnerships for Mission Media AI, reflecting its mission to empower creators, networks, and publishers with advanced ad tech and cross-platform distribution to maximize their content’s value. According to CEO David Krulewich, the partnership with VSiN leverages high-quality, insight-driven sports content to deliver targeted, performance-based campaigns for advertisers, while VSiN’s leadership sees this as a path to accelerate business expansion and diversify their advertising portfolio without compromising content credibility.
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Mission Media AI’s founding team brings deep industry expertise, particularly in the audio and podcasting sectors, and the company is actively focusing on building out distribution infrastructure, optimizing monetization, and integrating the latest AI-powered tools for contextual relevance ensuring brands can deliver the right message at the ideal moment across any consumer touchpoint.
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