As global manufacturers accelerate digital modernization, the OroCommerce Azilen Technologies partnership signals a push toward more scalable and technically rigorous B2B commerce transformation programs.
OroCommerce announced a strategic alliance with Azilen Technologies, expanding its global partner ecosystem with an engineering led firm focused on solving complex enterprise technology challenges. The collaboration is designed to help manufacturers, wholesalers, and distributors modernize multi region commerce operations across North America, Europe, and APAC.
The OroCommerce Azilen Technologies partnership strengthens OroCommerce’s ability to deliver high complexity B2B commerce initiatives in demanding real world environments. Azilen brings deep product engineering expertise, applied artificial intelligence capabilities, and structured delivery practices aimed at long term scalability and operational resilience. With delivery coverage spanning multiple continents, Azilen is positioned to support global enterprises navigating diverse regulatory environments and varied sales models.
“We don’t add partners for coverage, we add them to solve specific, high-stakes problems for our customers,” said Aaron Sheehan, VP, Strategy & Partnerships at OroCommerce. “Azilen brings a rare product-engineering DNA that aligns with how we approach B2B commerce delivery: methodical, technically rigorous, and focused on getting the system right. Together, we’re giving enterprise manufacturers a clear path from digital vision to digital operations.”
Through the agreement, OroCommerce customers gain access to an additional qualified partner capable of leading enterprise grade commerce transformations. Azilen will leverage OroCommerce’s flexible architecture and automation capabilities to help organizations unify B2B, B2C, and B2B2X models within a single framework. The companies aim to streamline high touch sales processes while enhancing customer self service experiences without compromising governance or performance standards.
“OroCommerce brings a strong B2B foundation that complements our AI and digital engineering capabilities,” said Kulmohan Makhija, Vice President of Growth at Azilen Technologies. “Together, we help enterprises modernize commerce operations with speed and confidence, building production-ready platforms that scale across regions and evolve with business complexity.”
The partnership reflects OroCommerce’s ongoing investment in strategic alliances that support enterprise manufacturers operating in complex markets. It also underscores Azilen’s expanding focus on B2B commerce, retail technology, and artificial intelligence driven enterprise platforms. Joint go to market initiatives and solution offerings are planned, targeting organizations with intricate sales models and long term digital transformation objectives.
For the broader digital commerce ecosystem, the OroCommerce Azilen Technologies partnership highlights a growing demand for engineering led implementation expertise as enterprises seek to align commerce platforms with operational scale and performance requirements. As manufacturers confront rising expectations for seamless buying experiences and unified sales channels, alliances such as this one may play a pivotal role in shaping the next phase of global B2B commerce transformation.
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