Interviews

MarTech Top Voice Interview with Christa Patrylak, CMO at Sparq

MarTech Top Voice Interview with Christa Patrylak, CMO at Sparq

Guest Articles

The Loyalty Reckoning: What NRF 2026 Revealed About the Engagement Era

The Loyalty Reckoning: What NRF 2026 Revealed About the Engagement Era

The New Top of Funnel: Accelerating Conversion with AI-Powered SDRs

The New Top of Funnel: Accelerating Conversion with AI-Powered SDRs

Latest News

CallMiner Introduces New AI Capabilities for CX Automation

CallMiner Introduces New AI Capabilities for CX Automation

March 10, 2026

Teradata Introduces AI Agent and Multi-Modal Capabilities for Enterprise Vector Store

Teradata Introduces AI Agent and Multi-Modal Capabilities for Enterprise Vector Store

March 10, 2026

NapkinAds and TicketWhiz Partner To Promote Live Events Through QR-Enabled Bar Advertising

NapkinAds and TicketWhiz Partner To Promote Live Events Through QR-Enabled Bar Advertising

March 10, 2026

Synter Launches AI Platform for Automated Paid Media Campaigns

Synter Launches AI Platform for Automated Paid Media Campaigns

March 10, 2026

Comscore and Yahoo DSP Launch CTV Political Audience Targeting

Comscore and Yahoo DSP Launch CTV Political Audience Targeting

March 10, 2026

Adobe and MLB Expand Partnership To Power AI Fan Experiences

Adobe and MLB Expand Partnership To Power AI Fan Experiences

March 10, 2026

KIVI CTV Appoints Felipe Cortelezzi as Chief Executive Officer

KIVI CTV Appoints Felipe Cortelezzi as Chief Executive Officer

March 10, 2026

Zefr Earns MRC Accreditation for YouTube Brand Safety Reporting

March 10, 2026

Klaviyo and Shopify Expand Integration for Global Commerce

Klaviyo and Shopify Expand Integration for Global Commerce

March 10, 2026

Featured Articles

Leadership-Perspectives-from-Women-Transforming-MarTech

Leadership Perspectives from Women Transforming MarTech

The-Biggest-Strategic-Partnerships-Emerging-at-MWC-2026

The Biggest Strategic Partnerships Emerging at MWC 2026

What-Happens-When-AI-Starts-Managing-Your-Paid-Ads-Budget

What Happens When AI Starts Managing Your Paid Ads Budget

MarTech-Stack-Is-Incomplete-Without-Programmatic-Advertising

MarTech Stack Is Incomplete Without Programmatic Advertising

Why Marketing Teams Fail Despite AI: The Signal Delusion

Why Marketing Teams Fail Despite AI: The Signal Delusion

What-Marketers-Need-to-Know-About-OpenAI’s-Prism-Platform

What Marketers Need to Know About OpenAI’s Prism Platform

Top-Software-Review-Platforms-of-2026-The-Ten-You-Should-Know

Top Software Review Platforms of 2026: The Ten You Should Know

Why Marketing Teams Fail Despite AI: The Fragility of Automation

Why Marketing Teams Fail Despite AI: The Fragility of Automation

Qualtrics-Roadmap-Leadership-and-Marketing-Success-in-2026

Driving MarTech Growth With Qualtrics in 2026

Insights

AI Appreciation Day: Experts Unpack Key Trends, Challenges and Opportunities

AI Appreciation Day: Experts Unpack Key Trends, Challenges and Opportunities

New AI Platform Glu Promises to Speed Up eCommerce Creative Process

New AI Platform Glu Promises to Speed Up eCommerce Creative Process

How is Zendesk Transforming the Retail Industry with Human-centric AI Agents?

How is Zendesk Transforming the Retail Industry with Human-centric AI Agents?

Experts Discuss the Rise of Fractional CMOs

Is the Future of the CMO Role Fractional?

Vasco Secures $8M Seed Round to Revolutionize Revenue Ops with AI-Driven Tech

Vasco Secures $8M Seed Round to Revolutionize Revenue Ops with AI-Driven Tech

Zendesk CX Trends 2025: Attend The Biggest Human-centric AI Event of the Year

Zendesk CX Trends 2025: Attend The Biggest Human-centric AI Event of the Year

Artificial Intelligence

Leadership-Perspectives-from-Women-Transforming-MarTech

Leadership Perspectives from Women Transforming MarTech

The-Biggest-Strategic-Partnerships-Emerging-at-MWC-2026

The Biggest Strategic Partnerships Emerging at MWC 2026

Top-Software-Review-Platforms-of-2026-The-Ten-You-Should-Know

Top Software Review Platforms of 2026: The Ten You Should Know

Yolando Launches GEO Platform With $8.5 Million Funding

Yolando Launches GEO Platform With $8.5 Million Backing From Drive Capital

Manus Collaborates With Similarweb To Power Data-Driven AI Marketing Agents

Manus Collaborates With Similarweb To Power Data-Driven AI Marketing Agents

GeoGen.io Launches Enterprise API to Scale Generative Engine Optimization

GeoGen.io Launches Enterprise API to Scale Generative Engine Optimization

New Conductor Survey of Enterprise CMOs Shows AEO Investment Is Accelerating

New Conductor Survey of Enterprise CMOs Shows AEO Investment Is Accelerating

Google Maps Expands Demand Gen With Location-Targeted Ads

Google Maps Expands Demand Gen With Location-Targeted Ads

Customer Experience

Alchemer Promotes Ryan Tamminga To Chief Customer Officer

Alchemer Promotes Ryan Tamminga To Chief Customer Officer

Quick Custom Intelligence and Maropost Launch Real-Time Data Integration

Quick Custom Intelligence and Maropost Launch Real-Time Data Integration

DataDome and Botify Partner To Power Secure Agentic Commerce

DataDome and Botify Partner To Power Secure Agentic Commerce

Twilio and KPN Launch Nationwide RCS Business Messaging

Twilio and KPN Launch Nationwide RCS Business Messaging

Clutch Study Finds 71 Percent of Shoppers Encounter E Commerce Scams

Clutch Study Finds 71 Percent of Shoppers Encounter E Commerce Scams

AdPlayer.Pro Launches New Features for Video Ad Performance

AdPlayer.Pro Launches New Features for Video Ad Performance

Sinch Launches Agentic Conversations for AI Customer Engagement

Sinch Launches Agentic Conversations for AI Customer Engagement

Huawei Unveils Smart Retail Solutions at EuroShop 2026

Huawei Unveils Smart Retail Solutions at EuroShop 2026

Content Advertising

Zefr and OM Media Trials Study Examines Brand Impact of Ads Next To AI Content

Conductor Partners With Acquia To Embed AI Content Optimization

Conductor Partners With Acquia To Embed AI Content Optimization

Picsart Launches Aura for AI Powered Social Content Creation

Picsart Launches Aura for AI Powered Social Content Creation

GIBO Advances AIGC Engine for Intelligent Content Production

GIBO Advances AIGC Engine for Intelligent Content Production

IAB Tech Lab Launches AI CoMP Group for Publisher Monetization Standards

Eventify Launches Comprehensive Event Marketing Suite

Eventify Launches Comprehensive Event Marketing Suite

GIBO Click Drives Advanced Audience Intelligence in Successful CoolShort Trial

GIBO Click Drives Advanced Audience Intelligence in Successful CoolShort Trial

NewsOut Integrates Mobiquitys CMOne Platform To Advance AI-Driven Brand Amplification

CRM

SalesIntel and ExecAtlas Integrate Executive Data in Salesforce

SalesIntel and ExecAtlas Integrate Executive Data in Salesforce

SugarCRM Named a Leader in the Nucleus Research Sales Force Automation Technology Value Matrix 2026

SugarCRM Named a Leader in the Nucleus Research Sales Force Automation Technology Value Matrix 2026

People.ai Expands Revenue Intelligence With MCP AI Integration

People.ai Expands Revenue Intelligence With MCP AI Integration

SugarCRM Named to Constellation ShortList for Revenue Intelligence

SugarCRM Named to Constellation ShortList for Revenue Intelligence

Wiland Launches RetailSignals To Power Predictive Retail Growth

Wiland Launches RetailSignals To Power Predictive Retail Growth

DriveCentric and automotiveMastermind Expand Data Integration for Dealers

DriveCentric and automotiveMastermind Expand Data Integration for Dealers

Cars Commerce and DGDG Launch Agentforce-Powered Automotive CRM

Cars Commerce and DGDG Launch Agentforce-Powered Automotive CRM

Antavo Loyalty Report 2026 Shows Budgets Shift Heavily Toward Loyalty

Antavo Loyalty Report 2026 Shows Budgets Shift Heavily Toward Loyalty

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