Interviews

MarTech Top Voice Interview with Christa Patrylak, CMO at Sparq

MarTech Top Voice Interview with Christa Patrylak, CMO at Sparq

Guest Articles

The Loyalty Reckoning: What NRF 2026 Revealed About the Engagement Era

The Loyalty Reckoning: What NRF 2026 Revealed About the Engagement Era

The New Top of Funnel: Accelerating Conversion with AI-Powered SDRs

The New Top of Funnel: Accelerating Conversion with AI-Powered SDRs

Latest News

Zefr and OM Media Trials Study Examines Brand Impact of Ads Next To AI Content

March 4, 2026

NIQ Launches Early Market Read for Faster Sales Insights

NIQ Launches Early Market Read for Faster Sales Insights

March 4, 2026

Similarweb Releases Generative AI Brand Visibility Index

March 4, 2026

Cognitiv Co Founders Named to ADWEEK AI Power 50

Cognitiv Co Founders Named to ADWEEK AI Power 50

March 4, 2026

AirOps Launches CMS Integrations for AI Search Optimization

AirOps Launches CMS Integrations for AI Search Optimization

March 4, 2026

LiveRamp Launches Agentic AI Upgrades for Smarter Marketing

LiveRamp Launches Agentic AI Upgrades for Smarter Marketing

March 4, 2026

Clutch Study Finds 71 Percent of Shoppers Encounter E Commerce Scams

Clutch Study Finds 71 Percent of Shoppers Encounter E Commerce Scams

March 4, 2026

Amperity Appoints Bridget Perry as Chief Marketing Officer

Amperity Appoints Bridget Perry as Chief Marketing Officer

March 4, 2026

Entravision Acquires Playback Rewards Tech To Boost Adwake Performance

Entravision Acquires Playback Rewards Tech To Boost Adwake Performance

March 4, 2026

Featured Articles

What-Happens-When-AI-Starts-Managing-Your-Paid-Ads-Budget

What Happens When AI Starts Managing Your Paid Ads Budget

MarTech-Stack-Is-Incomplete-Without-Programmatic-Advertising

MarTech Stack Is Incomplete Without Programmatic Advertising

Why Marketing Teams Fail Despite AI: The Signal Delusion

Why Marketing Teams Fail Despite AI: The Signal Delusion

What-Marketers-Need-to-Know-About-OpenAI’s-Prism-Platform

What Marketers Need to Know About OpenAI’s Prism Platform

Top-Software-Review-Platforms-of-2026-The-Ten-You-Should-Know

Top Software Review Platforms of 2026: The Ten You Should Know

Why Marketing Teams Fail Despite AI: The Fragility of Automation

Why Marketing Teams Fail Despite AI: The Fragility of Automation

Qualtrics-Roadmap-Leadership-and-Marketing-Success-in-2026

Driving MarTech Growth With Qualtrics in 2026

Why Marketing Teams Fail Despite AI: The Inbound Lead Famine

Why Marketing Teams Fail Despite AI: The Inbound Lead Famine

G2-Buys-Gartner’s-Software-Discovery-Platforms-to-Expand-B2B-Buyer-Reach

G2 Buys Gartner’s Software Discovery Platforms to Expand B2B Buyer Reach

Insights

AI Appreciation Day: Experts Unpack Key Trends, Challenges and Opportunities

AI Appreciation Day: Experts Unpack Key Trends, Challenges and Opportunities

New AI Platform Glu Promises to Speed Up eCommerce Creative Process

New AI Platform Glu Promises to Speed Up eCommerce Creative Process

How is Zendesk Transforming the Retail Industry with Human-centric AI Agents?

How is Zendesk Transforming the Retail Industry with Human-centric AI Agents?

Experts Discuss the Rise of Fractional CMOs

Is the Future of the CMO Role Fractional?

Vasco Secures $8M Seed Round to Revolutionize Revenue Ops with AI-Driven Tech

Vasco Secures $8M Seed Round to Revolutionize Revenue Ops with AI-Driven Tech

Zendesk CX Trends 2025: Attend The Biggest Human-centric AI Event of the Year

Zendesk CX Trends 2025: Attend The Biggest Human-centric AI Event of the Year

Artificial Intelligence

Top-Software-Review-Platforms-of-2026-The-Ten-You-Should-Know

Top Software Review Platforms of 2026: The Ten You Should Know

Yolando Launches GEO Platform With $8.5 Million Funding

Yolando Launches GEO Platform With $8.5 Million Backing From Drive Capital

Manus Collaborates With Similarweb To Power Data-Driven AI Marketing Agents

Manus Collaborates With Similarweb To Power Data-Driven AI Marketing Agents

GeoGen.io Launches Enterprise API to Scale Generative Engine Optimization

GeoGen.io Launches Enterprise API to Scale Generative Engine Optimization

New Conductor Survey of Enterprise CMOs Shows AEO Investment Is Accelerating

New Conductor Survey of Enterprise CMOs Shows AEO Investment Is Accelerating

Google Maps Expands Demand Gen With Location-Targeted Ads

Google Maps Expands Demand Gen With Location-Targeted Ads

iQuanti and Profound Partner to Advance Organic Search for AI Answer Engines

iQuanti and Profound Partner to Advance Organic Search for AI Answer Engines

Fast Hippo Media Reports Breakthrough AI SEO Results with Content Everywhere Platform

Fast Hippo Media Reports Breakthrough AI SEO Results with Content Everywhere Platform

Customer Experience

AdPlayer.Pro Launches New Features for Video Ad Performance

AdPlayer.Pro Launches New Features for Video Ad Performance

Sinch Launches Agentic Conversations for AI Customer Engagement

Sinch Launches Agentic Conversations for AI Customer Engagement

Huawei Unveils Smart Retail Solutions at EuroShop 2026

Huawei Unveils Smart Retail Solutions at EuroShop 2026

SoundHound AI Unveils Sales Assist Agent at MWC 2026

SoundHound AI Unveils Sales Assist Agent at MWC 2026

Yottaa Expands Web Performance Cloud With Hybrid RUM

Yottaa Expands Web Performance Cloud With Hybrid RUM

Braze Report Reveals AI Trust Gap in Customer Engagement

Braze Report Reveals AI Trust Gap in Customer Engagement

Klaviyo and Google Partner To Deliver Autonomous Customer Experiences

Klaviyo and Google Partner To Deliver Autonomous Customer Experiences

Cloudinary Launches Global Creators Community for Developers

Cloudinary Launches Global Creators Community for Developers

Content Advertising

Conductor Partners With Acquia To Embed AI Content Optimization

Conductor Partners With Acquia To Embed AI Content Optimization

Picsart Launches Aura for AI Powered Social Content Creation

Picsart Launches Aura for AI Powered Social Content Creation

GIBO Advances AIGC Engine for Intelligent Content Production

GIBO Advances AIGC Engine for Intelligent Content Production

IAB Tech Lab Launches AI CoMP Group for Publisher Monetization Standards

Eventify Launches Comprehensive Event Marketing Suite

Eventify Launches Comprehensive Event Marketing Suite

GIBO Click Drives Advanced Audience Intelligence in Successful CoolShort Trial

GIBO Click Drives Advanced Audience Intelligence in Successful CoolShort Trial

NewsOut Integrates Mobiquitys CMOne Platform To Advance AI-Driven Brand Amplification

Creative Realities Deploys Digital Display Solution at Circle K Mexico To Drive Sales

CRM

SugarCRM Named a Leader in the Nucleus Research Sales Force Automation Technology Value Matrix 2026

SugarCRM Named a Leader in the Nucleus Research Sales Force Automation Technology Value Matrix 2026

People.ai Expands Revenue Intelligence With MCP AI Integration

People.ai Expands Revenue Intelligence With MCP AI Integration

SugarCRM Named to Constellation ShortList for Revenue Intelligence

SugarCRM Named to Constellation ShortList for Revenue Intelligence

Wiland Launches RetailSignals To Power Predictive Retail Growth

Wiland Launches RetailSignals To Power Predictive Retail Growth

DriveCentric and automotiveMastermind Expand Data Integration for Dealers

DriveCentric and automotiveMastermind Expand Data Integration for Dealers

Cars Commerce and DGDG Launch Agentforce-Powered Automotive CRM

Cars Commerce and DGDG Launch Agentforce-Powered Automotive CRM

Antavo Loyalty Report 2026 Shows Budgets Shift Heavily Toward Loyalty

Antavo Loyalty Report 2026 Shows Budgets Shift Heavily Toward Loyalty

Day AI Raises 20 Million Series A To Redefine the Future of CRM

Day AI Raises 20 Million Series A To Redefine the Future of CRM

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