Performance brands boost budgets as CPMs stabilize and audience reach expands Keynes Digital, the leading performance advertising partner for CTV, announced that advertisers are embracing live sports programming on CTV like never before, with 20% of Keynes’ advertisers activating live…
Combined technology and expertise will support clients with a deeper, data-driven understanding of their customers—delivering personalized insights that drive innovation and growth Press Ganey Forsta, a leading provider of experience measurement, data analytics, and insights, announced it is acquiring InMoment,…
Introduction: The Robots Aren’t Taking Over—They’re Just Really Good at Marketing Ever wondered how ads seem to know what you want before you do? That’s not magic—that’s MarTech and the trend, it’s getting smarter every day thanks to AI.…
Global-e Online Ltd. the leader of global Direct-To-Consumer eCommerce enablement, and Shopify, a leading commerce technology company, announced a new 3-year strategic partnership agreement. The new agreement renews the companies’ long-standing strategic partnership for both their 1P (i.e. Shopify Managed…
Despite fears of disruption, data indicates the era of AI discovery continues to propel growth across traditional and AI search engines BrightEdge, the global leader in AI-driven organic search, content, and digital marketing automation, released new research on the anniversary…
Introduction Ready to grow faster in 2025? To stay ahead, mastering your marketing technology toolkit is essential. Marketing tech isn’t just an option anymore—it’s a necessity. For every forward-thinking startup in the U.S., the goal is to attract, convert, and…
New Version of Privacy-Focused Ulaa Balances Enterprise-Grade Security With a User-Friendly Browsing Experience Zoho Corporation, a global technology company, announces Ulaa Enterprise, an enterprise-ready version of the company’s privacy-focused browser tailored specifically to the security and visibility needs of enterprise…
CRM for Everyone is now widely available, adding deep Zia capabilities Zoho Corporation, a global technology company, added deeper AI and work orchestration capabilities to its CX platform, all powered by Zia, Zoho’s in-house AI engine. These AI capabilities remove…
Google Cloud helps streamline marketing processes, enhancing brand consistency and reducing operational costs Google Cloud announced a collaboration with the Philips Personal Health Business to modernize its global image library and content marketing systems. Leveraging Google Cloud’s Vertex AI platform,…
TaskUs, Inc., a leading provider of outsourced digital services and next-generation customer experience to the world’s most innovative companies, announced strategic partnerships with Decagon and Regal. Together with these two elite agentic AI platform companies, TaskUs will aim to further…
Company Emerges From Stealth with Transformative AI-Powered Platform that Modernizes How B2B SaaS Companies Collect and Act on Customer Feedback BackEngine, an emerging leader in democratizing customer feedback intelligence within B2B SaaS companies, announced the release of its inaugural business…
Over the past several years, Humanetics has accelerated its growth by expanding both its product portfolio and its global presence. Building on this momentum, the company is introducing a new organizational structure for its Safety business unit, designed to strengthen…
NielsenIQ (NIQ), a leader in consumer intelligence, released new insights from its Finding Harmony on the Shelf: 2025 Global Outlook on Private Label and Branded Products study, revealing that Asia Pacific consumers are redefining their brand preferences. Drawing from responses of…
Bloomreach, the agentic platform for personalization, announced it has partnered with Captain Up, the premier gamification and loyalty platform. This partnership enables iGaming brands to use the combined power of Bloomreach and Captain Up to drive better customer experiences with…
Strategic acquisition strengthens Brandlive’s leadership in enterprise executive communications for the biggest companies in the world Brandlive, the company bringing the magic of TV to business, announced its acquisition of MediaPlatform, a trusted provider of enterprise video solutions for global…
One Platform for Marketing and Compliance Teams to Move Faster & Stay Compliant StarCompliance (Star), a global leader in employee compliance technology solutions, announced the launch of its AI-Assisted Marketing Compliance Review solution, a powerful new capability designed to help marketing…
Now brands have access to popular YouTube creators without leaving the #paid platform #paid, a leading creator-marketing platform powering campaigns for top brands, launched its long-awaited YouTube creator integration, allowing brands to run both organic and creator-led campaigns on YouTube…
New technology combines Data Axle’s proprietary data and AI-driven identity resolution to unlock deeper insights and scalable audience activation Data Axle, a leader in data solutions that drive meaningful connections between companies and people, announced the launch of ProfileFuse™—the next-generation successor…
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