Accelerates Growth as Brands Bring Media Buying In-House and Demand for AI-Powered Targeting Soars AdDaptive Intelligence, the leader in account-based advertising and analytics, announced the expansion of its AI-powered advertising platform, reinforcing its commitment to helping B2B brands reach high-value…
New marketplace experience bridges the gap between technical data catalogs and business user needs, enabling self-service data discovery at scale data.world, the enterprise data catalog for the modern data stack, announced the launch of Data Marketplace, a purpose-built, e-commerce-style discovery…
First American Financial Corporation, a premier provider of title, settlement and risk solutions for real estate transactions and the leader in the digital transformation of its industry, announced that Chelsea Sumrow, chief marketing officer, was named by HousingWire as a…
North American agency group strengthens its e-commerce expertise with strategic acquisition of retail media Amazon specialists Meet The People (MTP), the innovative alternative to the traditional advertising holding company model, announced the acquisition of Yeoman Technology Group, a leading consultancy…
Keller Williams Realty, LLC (KW), the world’s largest real estate franchise by agent count, announces a flagship enterprise relationship with Canva, the world’s only all-in-one visual communication platform, providing all KW-affiliated agents with enhanced access to Canva’s industry-leading design platform to elevate…
Introduction What if your marketing strategy could think for itself, learn on the go, and predict exactly what your customer will do next? Sounds like something out of a sci-fi movie, right? Well… welcome to reality. Salesforce Connections (CNX) 2025…
Braze, the leading customer engagement platform that empowers brands to Be Absolutely Engaging™, announced the successful completion of its previously announced acquisition of OfferFit, an AI decisioning company. After years of productive partnership as separate companies, Braze and OfferFit are…
The United States SailGP Team is pleased to announce Amazon as an official sponsor and retail partner, marking a major step in the team’s mission to elevate the sport’s presence on a global stage. This collaboration celebrates the high-performance and growing appeal…
Readymode, a leader in intelligent outbound customer engagement and predictive dialing for sales teams, is proud to announce the launch of its new Managed Remediation feature within the Readymode iQ platform—an innovative tool designed to help businesses maximize their connect…
Reality Based Group (RBG), realitybasedgroup.com , a leading tech-enabled video mystery shopping and customer experience improvement firm, has announced an exciting new partnership with a “better burger” chain, Wayback Burgers. This collaboration is aimed at staying consistent with Wayback Burgers mission to create…
Canapi Ventures Leads Round to Accelerate Adoption of Rally’s User Research CRM Platform Across Product-Driven Organizations Rally UXR, the leading User Research CRM platform, announced it has raised $11 million in a Series A funding round led by Canapi Ventures with participation…
PureCars, the leading provider of digital advertising and marketing technology solutions for dealerships, is proud to announce its inclusion in the Toyota & Lexus Canada Programs as an approved provider of Digital Advertising. These partnerships enable PureCars to support Toyota…
The deal adds the number one Salesforce-native learning management system to Mediafly’s product suite, consolidating marketing, sales, service and learning data in a single platform to empower businesses to leverage their content effectively Mediafly, the revenue enablement company, announces the…
BRANDITO, a leading marketing services platform, announced the acquisition of Inkwell Global Marketing, a full-service promotional merchandise agency based in Manalapan, NJ. This strategic acquisition further strengthens BRANDITO’s position in the promotional products industry, while deepening its presence in the…
32% of all Nordic campaigns included programmatic DOOH in the past 12 months, outpacing the 2024 global average of 28%. Nordic marketers expect their programmatic DOOH investment to grow by an average of 37% over the next year, significantly higher…
Strategic acquisition fuels innovation and early-stage consulting capabilities for consumer, health and financial services brands MERGE, a leading marketing and technology agency, announced it has acquired Blazer, a strategic consulting firm, as part of its ongoing growth trajectory and expansion…
Rapidly growing industrial engineering firm selects real-time integrated platform to improve project forecasting and new business process Unanet, the leading provider of project-based enterprise resource planning (ERP) and customer relationship management (CRM) for the architecture, engineering, and construction (AEC) industry announced that Davies Engineering Group…
Integrated team across EMEA, APAC, and North America positions ROI·DNA as the go-to growth partner for enterprise technology companies worldwide ROI·DNA, a Hotwire Global company and full-service B2B digital marketing agency, announced the expansion of its global presence across EMEA…
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