AI has emerged as the biggest disruptive force in retail marketing in 2026. What began as a series of pilot initiatives has now become the operating system of modern retail, reshaping how brands connect with customers, activate demand, and measure…
The Digital Commerce and Commerce Media Outlook for 2026 signals a major rethinking of how brands engage consumers at the point of purchase, as relevance and trust overtake scale as the primary drivers of growth. Rokt has released its annual…
As connected TV continues its transition from an awareness focused medium to a measurable performance channel, leadership appointments are increasingly reflecting that shift. JamLoop announced the appointment of Brian Bell as Senior Vice President and Head of Sales, a move…
A major shift is underway in the television operating system market, signaling how commerce driven advertising strategies are reshaping the connected TV landscape. According to new research from Omdia, retailers are expected to control 47 percent of the North America…
The growing demand for tighter alignment between advertising and on site performance has prompted new integrations across the MarTech stack, and the Webflow Google Ads integration marks a significant step in that direction. Webflow announced the launch of a native…
As buyer discovery increasingly shifts from traditional search engines to AI generated answers, a new category of marketing technology is emerging to help brands stay visible where decisions are now being made. Yolando has officially launched its commercial platform, announcing…
The continued consolidation of premium out of home inventory is reshaping major metro advertising markets, and Adams Outdoor Advertising latest move underscores the strategic value of Charlotte for national and regional brands. Adams Outdoor Advertising announced it has completed the…
Advances in generative video are reshaping how creative teams approach production, and the latest release from Luma AI signals a shift toward professional grade reliability at scale. Luma AI has announced the launch of Ray3.14, a major update to its…
CES 2026 was a reality check for how quickly marketing, media, and technology are collapsing into a single operating system for growth. Behind the hardware launches and AI demos, the real signal was unmistakable. Marketing leaders are being pushed toward…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
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