Latest Marketing Tech Insights: Trends and Innovations Roundup

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!

Here’s a roundup of recent highlights: How Companies Are Transforming Marketing

SurveyMonkey Adds WhatsApp Response Collection Feature

SurveyMonkey, the world’s most popular platform for surveys and forms, has added WhatsApp to its social media collector options. Customers can now seamlessly share surveys or forms to their WhatsApp groups and contacts with a single click. The WhatsApp social sharing feature joins existing social media collectors available for LinkedIn, X (Twitter), Facebook, and Microsoft Teams, making it easier than ever for WhatsApp’s billions of users to collect insights and information from a wider audience, in the moment, and wherever they are.

CommerceIQ Launches Nexis: AI-Powered Omnichannel Tool

CommerceIQ, the leading retail ecommerce management (REM) platform, announced the official launch of Nexis, the industry’s first and only generative AI-powered, omnichannel commerce teammate. Powered by CommerceIQ’s extensive database, hundreds of thousands of hours of industry expertise, and proprietary AI architecture, Nexis is a role-based AI teammate designed for marketing and sales professionals to enhance their Amazon Copilot and Retail Media Management solutions with advanced AI capabilities tailored for ecommerce.

Rockwell Automation Uses NVIDIA Omniverse for Autonomy

Rockwell Automation, Inc., the world’s largest company dedicated to industrial automation and digital transformation, announced it is integrating NVIDIA Omniverse application programming interfaces into its Emulate3D™ digital twin software to enhance factory operations through artificial intelligence and physics-based simulation technology.

7Rivers Heads to Snowflake Premier Partner Status, Growing

7Rivers Inc., a leading data and AI consultancy, is proud to announce its achievement of Premier Partner status with Snowflake AI Data Cloud, the data platform leader renowned for its high performance, flexibility, and near-infinite scalability. This milestone highlights 7Rivers’ dedication to delivering cutting-edge cloud data solutions.

Paytronix Launches AI Assistant to Enhance Guest Engagement

Paytronix, the leader in guest engagement for restaurants and convenience stores, announced the Paytronix Assistant, a generative AI Tool designed to streamline and enhance the user experience within the Paytronix platform. Leveraging advanced artificial intelligence and data analytics, the Paytronix Assistant serves as a go-to resource for optimizing customer engagement and loyalty programs.

In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com