AdCellerant Launches AI Media Planner To Help Sellers Win Deals Faster

AdCellerant has announced the launch of AI Media Planner, a new capability within its Ui.Marketing platform designed to simplify digital media planning and help sellers move from idea to proposal faster.

As digital advertising ecosystems continue to expand, agencies and media sellers are under growing pressure to recommend from an increasingly complex mix of products, justify spend with clear rationale, and deliver strategic proposals on compressed timelines. Media planning often becomes a bottleneck in this process, requiring teams to start from scratch for each proposal, slowing deal momentum and making recommendations harder to defend.

AI Media Planner is built to remove that friction. The tool transforms core campaign inputs such as business objectives, budget parameters, and flight timelines into structured media plans that include audience insights, customer profiles, and recommended products. Rather than replacing human judgment, the system provides a strategic foundation that sellers and strategists can customize, refine, and tailor to each advertiser’s needs.

“Proposal creation is where strategy, speed, and confidence all collide,” said Ricky Cutler, Product Manager at AdCellerant. “AI Media Planner helps teams move past guesswork by providing intelligent starting points for media planning, while still giving sellers and strategists full control to customize and refine every recommendation.”

Designed for real world use cases, AI Media Planner supports a broad range of digital marketing scenarios, including retail promotions, travel and tourism campaigns, automotive sales and service initiatives, and healthcare awareness and appointment driven programs. By grounding recommendations in campaign goals and audience context, the tool helps sellers deliver clearer, more defensible media strategies that align with advertiser expectations.

Because AI Media Planner is embedded directly into Ui.Marketing, partners can incorporate it into existing workflows without adding new systems or operational complexity. Recommendations are fully editable and white labeled, enabling agencies and media companies to export and present finalized plans under their own brand. This flexibility allows teams to maintain ownership of the strategy while benefiting from AI assisted structure and speed.

“Our partners want smarter tools, but they also want transparency and control,” said Shelby Carlson, Chief Operating Officer and Co Founder of AdCellerant. “The launch of AI Media Planner reflects our belief that the best results come from pairing advanced technology with human insight, accountability, and expertise.”

The release of AI Media Planner builds on AdCellerant’s broader investment in AI powered capabilities across its platform. These tools are designed to reduce manual effort, improve clarity in planning and execution, and support scalable growth for partners operating in increasingly competitive local and regional advertising markets.

By turning business goals into actionable media plans more efficiently, AdCellerant aims to help sellers cut through complexity, strengthen proposal confidence, and win deals faster without sacrificing strategic rigor.