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Agentio Secures $40 Million to Scale AI Platform for Creator-Led Advertising

Agentio Secures $40 Million to Scale AI Platform for Creator-Led Advertising

Agentio has raised forty million dollars in a Series B round to accelerate the global expansion of its AI native platform built for creator led advertising. The round was led by Forerunner, with participation from Benchmark, Craft Ventures, AlleyCorp, Antler, and Starting Line. This latest investment brings Agentio’s total funding to fifty six million dollars and places its valuation at three hundred forty million dollars. The company plans to use the capital to strengthen the infrastructure that enables brands to shift large portions of their digital advertising budgets into creator driven campaigns.

The creator economy is projected to climb to five hundred billion dollars by twenty twenty seven, as creators become trusted voices that increasingly influence consumer decisions. Yet despite this momentum, only a tiny fraction of digital ad spend currently reaches creators because the process remains labor heavy and fragmented. Brands have long struggled with manual negotiations, inconsistent measurement, and operational roadblocks that make creator programs difficult to scale. Agentio aims to eliminate these limitations with an end to end AI system that automates the entire workflow.

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Arthur Leopold, co founder and chief executive officer of Agentio, emphasized that consumer attention has already shifted. “Advertising follows attention, and attention has moved to creators. The shift is already happening — brands are moving billions into creator led marketing,” he said. Leopold added that the industry has lacked the infrastructure required to scale creator programs in the same way search and paid social operate. “We’ve built that infrastructure. Brands can now build creator programs on Agentio that run at the scale of their paid media budgets. This new funding will allow us to expand that infrastructure globally and across platforms, establishing Agentio as the most important growth engine for brands, and unlocking the movement of hundreds of billions of dollars into the creator economy.”

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Agentio’s AI platform handles every stage of a creator campaign, including creator matching, brand safety checks, content briefing, bids, contracting, approvals, payments, and real time reporting. In twenty twenty five alone, more than one hundred enterprise brands including Uber, Tecovas, DoorDash, CashApp, and Olipop have moved tens of millions of dollars in paid media budgets into creator campaigns executed through Agentio’s system.

Jonathan Meyers, co founder and chief technology officer, explained the significance of automation. “Every previous attempt to scale creator advertising required armies of people negotiating individual deals. It couldn’t work at the scale brands needed,” he said. “What’s changed is that AI can now automate the manual administrative tasks that once took weeks or months. Marketers can train custom agents in natural language to translate their ideas into fully contracted creator campaigns in minutes.”

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Agentio operates as a two sided network that connects brands and creators, giving brands the tools to run large scale creator programs and giving creators streamlined access to enterprise budgets. The company has recorded more than five times year over year growth, with several brands reporting stronger performance than their traditional digital channels. Bombas, for instance, achieved a five point three times improvement in return on ad spend compared with digital video campaigns.

Forerunner’s managing partner, Eurie Kim, said, “Creators have become one of the most powerful forces shaping consumer behavior, but the infrastructure to support them hasn’t kept pace.” She compared Agentio’s role to the early days of search and social platforms, noting that the company is building the backbone for creator led advertising at scale.

Agentio will use the new funding to enhance its AI infrastructure, expand beyond YouTube into Meta Partnership Ads and other platforms, and grow its team from thirty five employees to more than one hundred by twenty twenty six. The company also added Rhett McLaughlin and Link Neal as advisors following strong revenue growth achieved through the platform.

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