Enterprise automation is entering a new phase where reasoning and execution are tightly connected, and this shift is becoming increasingly relevant for the MarTech and operations ecosystem. Automation Anywhere has unveiled a new generation of AI native agentic solutions developed with OpenAI, aimed at helping enterprises move faster from experimentation to real business value while increasing operational autonomy.
Automation Anywhere announced that its latest solutions combine its Process Reasoning Engine with advanced reasoning models from OpenAI. The integration is designed to create a complete reasoning to action loop, where OpenAI models interpret intent and context, and Automation Anywhere software securely orchestrates actions across enterprise systems. This approach is positioned as a step beyond traditional automation, which often depends on rigid rules that struggle when conditions change.
“Traditional solutions automate work by following rigid steps, much like humans would, which often makes them brittle when things change,” said Mihir Shukla, CEO and Chairman of Automation Anywhere. “Our agentic solutions are fundamentally different; they’re designed for how AI agents work, enabling them to autonomously reason, solve problems, and adapt to changes — delivering exponentially greater ROI. With our Process Reasoning Engine and OpenAI’s reasoning models, we’re building agentic solutions that offer capabilities truly unlike anything in the market – it’s a true game changer.”
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The new Automation Anywhere AI native agentic solutions are designed to give enterprises a faster path to agentic operations. Rather than long implementation cycles, the company said these solutions are pre configured, deeply contextual, and can be deployed in weeks. They are intended to support high value processes across finance, human resources, information technology, and customer service, areas where automation impact can be both immediate and measurable.
OpenAI highlighted the collaboration as an example of how AI is evolving inside enterprise workflows. “Automation Anywhere is showing what’s next, AI that goes beyond automating tasks to redefining how work actually happens,” said Giancarlo GC Lionetti, Chief Commercial Officer at OpenAI. “Together, we’re embedding intelligence directly into core workflows so enterprises can move faster, work smarter, and drive meaningful outcomes.”
A key differentiator of the platform is its consistent agentic architecture. Automation Anywhere said its solutions integrate reasoning, enterprise context, human oversight, and orchestrated action in a governed environment. This balance is meant to address a common challenge in enterprise AI adoption, where systems are either too autonomous to trust or too constrained to deliver meaningful gains.
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“Most agentic initiatives fail because they’re either too autonomous or too constrained,” said Dustin Snell, SVP of Agentic Solutions at Automation Anywhere. “What’s different here is that we deliberately blend agentic reasoning, deterministic execution, and human judgment into a single, governed flow. That balance is what turns promising AI experiments into reliable production outcomes for the enterprise.”
As enterprises look to modernize operations and customer engagement, Automation Anywhere AI native agentic solutions highlight how collaboration with OpenAI is accelerating the move from task automation to intelligent, self directed workflows. The announcement signals a broader industry shift toward agentic systems that can reason, act, and adapt within enterprise controls, offering organizations a more sustainable path to scale AI across the business.
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