Chief Marketing Officers influence the martech strategy for customer engagement within and outside their organizations. Top marketers review their martech stack more often and with better precision when compared to their non-performing or even average marketing colleagues. Marketer leaders constantly…
In the fast-paced and ever-evolving digital age of today, the marketing landscape is in a perpetual state of flux. Consumers find themselves inundated with a deluge of information across a myriad of channels, from social media platforms to email newsletters,…
At the B2B Summit North America today, Forrester (Nasdaq: FORR) unveiled two new research services: Forrester Decisions for Revenue Operations and Forrester Decisions for B2B Sales. The goal of Forrester Decisions for Revenue Operations is to assist B2B leaders in…
Companies have access to human-like chatbots with new levels of personalization through the Sendbird dashboard, with use cases only constrained by their creativity. Sendbird, a mobile app conversation platform with a monthly active user base of over 300 million, today…
The UiPath Automation Platform, which builds on the strong momentum of SAP Build Process Automation, is now available to customers thanks to the expansion of UiPath’s partnership with SAP. Customers can now implement business transformations, move crucial business systems to…
