Latest Marketing Tech Insights: Trends and Innovations Roundup

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!

Here’s a roundup of recent highlights: How Companies Are Transforming Marketing

MOBKOI Drives Sustainability Forward with Cedara Partnership

MOBKOI, the innovative mobile advertising platform from The Brandtech Group, has partnered with Cedara, the Carbon Intelligence Platform, to amplify its sustainability mission. This collaboration empowers MOBKOI to reinforce its position as a pioneer in sustainable digital advertising by accurately measuring, reducing, and compensating its carbon emissions while meeting global industry standards.

DreamHost Launches First Global Data Center in Amsterdam

DreamHost, a global leader in web hosting and Managed WordPress services, announced an expansion of its global data center footprint, adding Amsterdam to the list of cities in which it maintains a physical presence hosting DreamHost customer data.

Infobip & White Label Partner for CPaaS, SaaS Solutions

Global communications platform Infobip has partnered with White Label Communications to enhance its full-stack Communication Platform as a Service (CPaaS) solution for medium and large enterprises. This partnership equips White Label Communications with cloud-based, multi-layered middleware to develop, run, and distribute communication software, empowering its customers to deliver the best possible end-user experience.

Impartner Launches Partner Management as a Service to Help Businesses Scale Confidently

Impartner, the global leader in partner ecosystem management solutions, is introducing Partner Management as a Service (PMaaS), a breakthrough service designed to help businesses do more than just manage partner programs, they can now execute effortlessly.

Fynd Partners with EDITED for Retail Intelligence

EDITED, the leading global retail intelligence solution, is thrilled to announce its partnership with Reliance-backed Fynd, India’s leading omnichannel retail technology company.

“At Fynd, putting the customer first and delivering superior value is at the core of what we do. Partnering with EDITED provides us the insights we need to deepen our understanding of market dynamics and consumer preferences, refining our design and product strategy to better serve our customers.”

In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!

For media inquiries, you can write to our MarTech Newsroom at news@intentamplify.com