Organization Uses Qualtrics to Build Engaged and High Performing Teams

Leading companies including Ford, USAA, Stripe, Atlassian and more share at X4 how they are driving value with Qualtrics

AI capabilities in XM for Employee Experience prepare businesses for the agentic future

Thousands of companies are using new capabilities in Qualtrics XM for Employee Experience to build engaged, productive, and high-performing teams, increase employee retention, and improve manager and team effectiveness.

As organizations continue to navigate workplace transformation – fueled by new technology, heightened productivity expectations, and reduced resources – Qualtrics allows managers to capture feedback that helps them identify the most impactful actions they can take to lead teams through change. Qualtrics research shows helping employees understand and adapt to changes are the top actions leaders can take to exceed employee expectations.

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Qualtrics AI capabilities in the XM for Employee Experience elevate organizations’ ability to collect and analyze complex employee feedback and turn those insights into recommendations and actions that improve employee engagement, satisfaction and productivity. Qualtrics Assist for Employee Experience, Comment Summaries, and Conversational Feedback capabilities use employee feedback to create clear, practical recommendations that reduce bias, and improve manager and team effectiveness.

This week at the X4® 2025 Experience Management summit, businesses across a range of industries will share how they use Qualtrics to deliver business value. Highlights include how Ford elevates the business impact of employee experience with technology; ways USAA uses Qualtrics AI to analyze employee sentiment and anchors the people strategy on transparency, actionable insights, and results; how Stripe builds trust and better collaboration among team members; and insight into Atlassian’s use of data-driven insights to refine ways of working, optimize workplace design, and strengthen team dynamics. Other speakers include adidas, Kenvue, Intermountain Health, Bon Secours, and more.

“To improve employee engagement, satisfaction, and productivity, we are seeing organizations adopt and use the new AI capabilities in XM for Employee Experience at an incredible rate, which is evidence of the huge value it brings to every company and industry,” said Brad Anderson, President of Products, User Experience, and Engineering at Qualtrics. “Organizations using Qualtrics AI have a competitive advantage – and given the pace of change underway this is set to result in outsized, exponential long-term gains.”

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“We have been able to better unlock the power of the voices of all our employees globally with Qualtrics, whether they sit in an office, in a remote space, in a plant, or a depot. When you can truly and actively listen to what your employees are saying you not just empower the employees, but you empower change and progress at scale.” – Dr. Kalifa Oliver, Global Director of Employee Experience Analytics Strategy at Ford Motor Company.

As organizations continue to evolve and transform their EX programs, the capabilities in XM for Employee Experience give organizations the range of insights and AI capabilities they need to succeed with agentic AI. At X4, Qualtrics unveiled Experience Agents™ – specialized AI agents that draw upon the expertise of existing experience management programs and Qualtrics’ unmatched expertise in human sentiment and behavior to proactively intercept employee concerns at scale before they turn into issues that impact retention and customers.

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