A recent survey conducted by performance marketing firm Imaginuity reveals that restaurant marketers across the U.S. are facing ongoing challenges when it comes to using data effectively. The findings highlight issues with fragmented systems, unclear customer insights, and difficulty proving…
Percepta, a customer experience (CX) leader purpose-built for the automotive industry, is celebrating 25 years of transforming customer engagement for premiere car brands across the globe. Launched in 1999 as a joint venture between TTEC Holdings, Inc. and Ford, Percepta has evolved…
The new channel – Prime – will bring an exciting library of premium entertainment content to German audiences Wurl, a leader in the streaming TV industry, announced a new collaboration with Prime Video to support the streamer’s growing portfolio of Live TV…
Sojern , the leading marketing platform for the hospitality industry, is joining forces with PubMatic, an independent technology company defining the future of the digital advertising supply chain. This new collaboration allows agencies and advertisers to access and activate Sojern’s extensive…
Ad Tech trailblazer to lead the expansion of Seedtag’s global Neuro-Contextual AI platform across CTV and open web. Seedtag, the global leader in neuro-contextual advertising, announced the appointment of Brian Gleason as its new Chief Executive Officer, effective August 1. Gleason, an…
Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services in China, announced a strategic partnership with HashNut, a leading crypto payment solution provider. This collaboration will drive the adoption of stablecoins for Web3 payments and digital…
Iterable, the AI-powered communication platform, announced the appointment of Sam Allen as Chief Executive Officer and newest member of the Board of Directors, effective August 1, 2025. Allen will lead Iterable’s next chapter, with a focus on expanding its enterprise…
Distinguished for Innovation, Enterprise Readiness, and Visionary Approach to Agentic AI Cognigy, a global leader in AI-powered customer service solutions, has been recognized as the leader in the newly released 2025 Conversational AI Intelliview from Opus Research. The report, titled…
Gong, the leading revenue AI company, announced a major expansion of its Dublin-headquartered EMEA operations to support its rapidly growing customer base—now over 750 strong across key markets, including Ireland, the UK, Germany, France, Nordics, Benelux and Spain. This expansion is driven by increasing demand…
One more addition to Netcore’s collection of Agents, the Insights Agent will help marketers obtain instant answers, actionable advice, and help them make smarter decisions Netcore Cloud, a global leader in AI-powered marketing automation and customer engagement, announced the launch…
Traject Data, which provides SERP and eCommerce API solutions to enable seamless data collection, analysis, and integration, announced the availability of store-level menu pricing for 54 major restaurants in the United States. Utilizing the SerpWow API, Traject Data customers can now easily access…
Gelson’s Markets, the premier Southern California grocery chain renowned for quality and service, is embracing a data-driven transformation in store operations by partnering with Upshop, a leader in intelligent retail operations platforms. Despite being a regional player in a market dominated by…
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds,…
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