In a significant move to broaden its international presence, the China-based technology provider Aurora Mobile has announced a major expansion of its enterprise solutions into the Japanese market. The customer engagement and marketing technology firm is introducing a suite of advanced omnichannel and AI-powered platforms specifically tailored to meet the complex needs of Japanese businesses, marking another key step in its global growth strategy.
To ensure optimal performance and compliance for its new clientele, Aurora Mobile has established a locally hosted infrastructure in Tokyo. This local presence is designed to provide Japanese enterprises with the high-speed, reliable, and secure services necessary to compete in the modern digital landscape. The company is drawing on its extensive experience serving leading brands across a variety of sectors, including e-commerce, finance, and manufacturing, to deliver robust and scalable solutions.
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Among the flagship platforms now available is EngageLab, a comprehensive omnichannel marketing automation platform. It serves as a central hub for orchestrating customer engagement across a wide spectrum of digital touchpoints, including app and web push notifications, email, SMS, and WhatsApp. Alongside it is GPTBots.ai, an enterprise-grade, no-code platform that empowers organizations to build and deploy intelligent AI agents for tasks like customer service, workflow automation, and multilingual support, with the ability to integrate into a wide range of enterprise systems.
In addition to its core platforms, Aurora Mobile is also rolling out new AI-powered productivity applications designed to address evolving business needs. LiveSpeechly offers real-time multilingual communication for business meetings and international customer service, providing instant translation and AI-generated summaries without requiring any additional hardware. The company is also launching WorkPilot, an AI-driven document and contract intelligence tool that integrates directly with Microsoft Word to streamline drafting, review, and translation processes.
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As a demonstration of its commitment to the new market, Aurora Mobile will be showcasing its GPTBots.ai platform at the upcoming NexTech Week Tokyo, scheduled for October 8-10, 2025. The company will have a presence at the Generative AI Hub within the event, providing a hands-on look at its technology.
Mr. Weidong Luo, Chairman and Chief Executive Officer of Aurora Mobile, articulated the company’s vision for this expansion. “We are excited to bring our proven enterprise know-how and digital transformation insights to Japan, and to work hand in hand with local businesses to unlock new levels of security, scalability, and innovation,” he said.
This strategic entry into Japan is supported by a dedicated local team, ensuring that clients receive responsive support and benefit from ongoing innovation as part of Aurora Mobile’s broader global vision.
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