Harmonic has introduced significant enhancements to its live sports streaming platform designed to revolutionize fan engagement, protect content from piracy, and boost monetization for service providers and sports broadcasters. The solution, built on the cloud-native VOS®360 Media SaaS and VOS360 Ad SaaS platforms, offers a range of advanced capabilities including geo-synced low latency streaming, interactive multiview options, AI-powered real-time highlight creation, and sophisticated anti-piracy measures. These innovations will be prominently featured at the upcoming IBC2025 event.
A key highlight of Harmonic’s updated streaming solution is its ability to deliver streams with sub-five-second latency while maintaining a geo-redundant architecture that ensures seamless failover and reliability. This breakthrough overcomes significant technical challenges in the industry, enabling service providers and broadcasters to offer synchronized, ultra-low-latency content that elevates the live sports viewing experience.
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To further engage fans, Harmonic has integrated interactive multiview technology by partnering with Skreens and VisualOn, allowing viewers to watch and interact with multiple simultaneous live games on a single screen. The platform also incorporates AI-driven scene detection and sports clipping tools that automatically generate real-time highlights, providing fans with instant, curated content.
Combatting sports piracy remains a critical concern, and Harmonic addresses this through robust CDN-level authentication, access control, forensic watermarking, and geo-blocking. These features empower content owners to quickly identify and halt unauthorized streams, protecting valuable rights and revenues.
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Monetization is enhanced through dynamic in-stream advertising capabilities, including innovative ad formats such as double-box and dynamic L-bars that can be precisely inserted by server-side technology during key moments in the game. These ads are triggered via external data feeds, manual controls, or AI-based automatic activation, optimizing the timing and relevance of advertising without disrupting viewer engagement. This approach maximizes revenue while preserving an immersive fan experience.
Overall, Harmonic’s upgraded live sports streaming solution combines cutting-edge technology to deliver faster, more interactive, and secure sports content while opening up new revenue opportunities for broadcasters and service providers. This positions Harmonic as a leader in shaping the future landscape of live sports streaming.
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