Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll cover the latest trends and news in marketing technology, including AI in marketing, customer experience, marketing clouds, and automation. Whether you’re an experienced professional or new to the field, our insights are here to keep you informed and inspired. Let’s explore the exciting world of marketing technology together!
Here’s a roundup of recent highlights: How Companies Are Transforming Marketing
Jeeva.ai Launches Jeeva 2.0, Empowering GTM Teams with AI for 10X Sales Productivity
Jeeva.ai, a cutting-edge AI-driven sales automation platform, announced the launch of Jeeva 2.0, marking a major milestone as it opens its powerful autonomous sales assistant capabilities to every member of the go-to-market (GTM) team. This Product-Led Growth (PLG) launch on Product Hunt aims to revolutionize how sales professionals operate by delivering AI-powered tools designed to amplify productivity, precision, and personalization.
Blurbs Unveils Trust-Centric B2B Martech Platform to Transform Vendor-Buyer Connections
Blurbs has officially launched TrustBlurbs.com, a community-driven B2B martech platform designed to transform how marketing teams discover, evaluate, and connect with software vendors amid an increasingly complex and crowded market. With martech spending expected to exceed $215 billion by 2027, buyers face a fragmented landscape flooded with thousands of solutions, making it difficult to identify relevant platforms and understand their true value. Blurbs aims to cut through this noise by providing concise, unbiased vendor summaries called “blurbs” that replace overwhelming content and generic pitches with straightforward insights from real users and vendors themselves.
Talkdesk Introduces New Multi-Storefront Capability for Retailers
Talkdesk, Inc. announced Talkdesk Multi-Store Commerce Integration, a new capability that enables multi-brand retailers to manage customer service across multiple Shopify and other commerce storefronts within a single Talkdesk account, streamlining operations and enhancing the customer experience (CX). The agnostic multi-shop connector integrates with any commerce engine, including BigCommerce, Salesforce Commerce Cloud, and Adobe Commerce Cloud.
Dailymotion Advertising Introduces EchoAI
Dailymotion Advertising, the video marketing suite developed by Dailymotion, announces the launch of EchoAI, an exclusive video ad format that combines a conversational AI engine trained on the advertiser’s proprietary content with a creative experience designed by Dailymotion’s Creative Studio. With EchoAI, brands can now engage audiences in real-time conversations directly from their video ads, across all screens (desktop, mobile, tablet, and connected TV).
Invoca Study Reveals Consumers Embrace AI, but Reject Replacing Humans
Invoca, the leader in AI-powered revenue execution platforms, released The B2C Buyer Experience Report 2025, revealing how consumers value human connection and perceive AI in the modern buying journey. The study surveyed 1,000 consumers making “high-stakes” purchases—complex, high-value decisions across automotive, healthcare, financial services, home services, insurance, telecommunications, and travel. The findings make one thing clear: consumers don’t want AI to replace human support – they want both working together seamlessly.
In conclusion, the MarTech landscape continues to evolve rapidly, with companies embracing innovative technologies to enhance their marketing strategies and deliver exceptional customer experiences. We’ll keep you updated on the latest developments, so you can leverage these insights to drive your own success in this dynamic field. Stay tuned for more exciting news and trends in the world of marketing technology!
For media inquiries, you can write to our MarTech Newsroom at sudipto@intentamplify.com
