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ON24 Named Top Enterprise Webinar Platform in G2 Fall 2025 Report

MarTech

ON24 has secured the highest ranking in the Enterprise Webinar Platform category within the G2 Fall 2025 Enterprise Grid Report, further establishing the company as a leader in digital engagement for B2B marketing and sales teams. This achievement reflects the company’s strong performance record, high customer satisfaction, and growing influence in a market where organizations increasingly depend on virtual experiences to fuel revenue and pipeline outcomes.

The report from G2, one of the largest software review and analytics platforms, evaluates technology providers based on market presence and feedback from authenticated users. ON24’s placement in the Leader quadrant highlights its ability to deliver results for enterprise organizations while consistently evolving to support modern engagement strategies. With an impressive satisfaction rating and a top position among competitors, ON24 continues to stand out as companies across sectors double down on scalable ways to reach customers through digital channels.

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Sharat Sharan, CEO of ON24, emphasized the critical role the company plays in shaping the direction of customer engagement. “ON24 continues to propel the future of customer engagement, providing an AI forward platform that transforms virtual experiences into global, omni channel campaigns that can better connect with audiences, ultimately, driving revenue, pipeline, customer and client relationships, partner certifications, and more,” he said. Sharan added that this latest recognition reinforces the value the platform delivers each day for organizations that want measurable results from their marketing investments. “Our leadership in this space is clear, and this recognition from G2 validates the measurable impact we are driving for our customers every day.”

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Sydney Sloan, Chief Marketing Officer at G2, pointed to broader changes in how technology buyers make decisions. “According to G2’s 2024 Buyer Behavior Report, 69 percent of software buyers globally say they only engage a salesperson once they have arrived at their purchasing decision,” Sloan said. She explained that the role of trusted reviews is now more critical than ever as customers search for unbiased validation and performance data. “As software buyers increasingly turn to trusted customer reviews to inform their purchasing decisions, they know they can rely on G2, the world’s largest software marketplace. G2’s quarterly Market Reports are rooted in the authentic voice of customers. Simply put, their feedback guides our rankings including ON24’s position in the G2 Fall 2025 Enterprise Grid Report for Webinars.”

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The recognition builds on ON24’s mission to give companies the tools and intelligence needed to engage audiences in more meaningful, data powered ways. As the organization continues to innovate around AI, analytics, and integrated digital workflows, it remains focused on helping businesses create richer experiences that directly contribute to growth, stronger customer relationships, and better aligned go to market success.

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