
Digital Asset Management: The Heart of Martech Stacks
Imagine this: it’s the first day of launch. Your team wanted to roll out a large campaign, but the hero image is lost deep within

Imagine this: it’s the first day of launch. Your team wanted to roll out a large campaign, but the hero image is lost deep within

Matter Communications has launched a cutting-edge AI Brand Discovery service to empower companies to thrive in the fast-evolving landscape of generative AI search. As artificial

You are given only five seconds. No more. Five seconds to convince a busy professional scrolling through LinkedIn, a student looking at videos on YouTube,

Rithum, a prominent global provider of commerce solutions, has announced the launch of RithumIQ, its advanced AI engine at the heart of its platform. RithumIQ

BILI Social,has appointed Dr. Wei Sun, an adjunct Professor of Artificial Intelligence at the University of Waterloo, as its new Director of Artificial Intelligence. This

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Introduction: Why Video Is the New Boardroom The last time you needed a product demo, industry insight, or maybe just a “how does this work

DeepBrain AI, a leading generative artificial intelligence company, announced the launch of a new automated advertising solution that generates product-use videos through AI avatars using

Choozle, a prominent omnichannel digital advertising platform and services provider, has significantly enhanced its campaign intelligence capabilities through expanded integration with The Trade Desk’s Kokai

Highspot, widely recognized for its leadership in go-to-market performance platforms, has officially announced the agenda for Spark ’25, set to take place in Seattle and

Pacvue, recognized as the first AI-powered Commerce Operating System, has unveiled its new “Every Click” brand campaign to spotlight its innovative approach to addressing the

Introduction: When Marketing Budgets Turn Into Black Holes Imagine you’re in a boardroom. The marketing team is excited that they’ve just signed up for a

Personalization of marketing previously was merely inserting someone’s first name into an email header. “Hello, Sarah, we think you’d like this.” It used to be

Introduction: Why Marketing Needed an Upgrade A couple of years back, marketing automation was the holy grail. Brands can automate a campaign, send mass emails

Generic marketing is not going to cut it with all the digitally networked consumerism out here. Overworked working professionals, business decision-makers, and technology-savvy consumers expect

In this hyper-connected digital world we live in, marketing isn’t just a simple exercise in sharing a message and hoping for the best. Consumer behavior

WethosAI has announced a groundbreaking advancement in its organizational empowerment platform with the launch of Artificial Individual Intelligence (Aii™), a transformative innovation designed to enhance

Bloomreach, a top platform for AI-driven personalization, has earned a spot on the 2025 Inc. 5000 list, celebrating America’s fastest-growing private companies for its remarkable
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