Aurora Mobile Limited, a leading provider of customer engagement and marketing technology services in China, announced that it has entered into a strategic partnership with
RingCentral has strengthened its leadership bench with the appointment of Mahmoud ElAssir to its Board of Directors, a move that reflects the growing importance of
Acquisition accelerates shift from enterprise messaging to orchestrated, omnichannel customer experiences 8×8, Inc., a leading global business communications platform provider, has acquired Maven Lab, a Singapore-based
As grocery retailers face rising competition and increasingly digital consumer expectations, personalization has become a defining capability in the modern retail and MarTech ecosystem. Birdzi
Strengthens cybersecurity leadership to advance data protection and risk resilience, reinforcing the Security-First Customer Engagement Strategy Netcore, a global leader in Agentic Marketing, has appointed Jayesh
The round, led by ChrysCapital and Dragon Funds, underscores MoEngage’s global momentum as enterprises move beyond legacy marketing clouds to adopt MoEngage’s insights-led customer engagement platform
APAC’s leading enterprise CX platform enables large-scale, multi-country customer experience operations across the region, starting with Bahrain and Qatar Toku, Asia Pacific’s leading AI-powered 360° customer
Five9 has announced a significant leadership transition as it prepares for its next phase of growth in the AI driven customer experience market. The company
Salesforce is expanding its footprint in the global life sciences sector as Novartis selects Agentforce Life Sciences to transform how it engages with patients and
Vonage’s AI-powered voice solution for virtual and human agents brings next-gen intelligence to customer engagement to elevate the customer experience Vonage, a part of Ericsson,
Late-2025 Facebook Marketplace makeover by Meta is far more than a visual facelift. It is a strategic repositioning that turns Marketplace into a social, AI-powered
As brands face growing pressure to deliver highly personalized experiences without adding operational complexity, Blueshift has introduced a new approach to automation with the launch
Vonage to feature its software solutions, commended by enterprises and developers, at AWS re:Invent 2025 Vonage, a part of Ericsson, announced the availability of its
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
A new consumer study from First Insight reveals a growing backlash against the use of digital twins and synthetic personas in retail decision making, highlighting
In a pivotal moment for the customer engagement and retail marketing ecosystem, Iterable has released its annual Black Friday Insights Report, offering a detailed view
Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll
Black Friday interactions grow by 15% year-on-year, marking a new milestone for Infobip’s global communications platform Infobip, the leading global cloud communications platform for customer
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