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Updated program now includes resell opportunities, offering partners new ways to increase profitability, strengthen go-to-market collaboration and simplify data management across cloud platforms Fivetran, the global leader in data movement, announced the launch of an enhanced Partner Program, making it…
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The partnership allows Sprinklr customers to integrate Bluesky into global marketing and insights strategies. Sprinklr, the unified customer experience management (Unified-CXM) platform for modern enterprises, announced a new integration with Bluesky for insights and content publishing. Customers can now leverage…
NielsenIQ, the world’s leading consumer intelligence company, announced the launch of its new Strategic Analytics & Insights organization. By integrating Advanced Analytics Consulting, Consumer & Marketing Insights, and BASES—and leveraging NIQ’s extensive datasets—this new group will help clients simplify and…
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Sinch, which is pioneering the way the world communicates through its digital Customer Communications Cloud, announced transformative updates to Sinch Mailjet, the trusted global email marketing solution for smart, distributed teams. These enhancements introduce AI-powered templates, efficient branding tools, and…
Adjust’s Mobile App Trends 2025 report offers marketers a global performance benchmark and blueprint amid app economy’s continued return to growth Global mobile app installs increased 11% YoY in 2024, with sessions growing 4% — indicating strong momentum. Installs hit…
Meltwater, a global leader in media, social and consumer intelligence, announces a new integration with Snap Inc., becoming the first social listening platform to provide Snapchat-specific insights for brands and agencies to inform their advertising and content strategies on the…
API suite unlocks full-funnel shopper and retailer analytics to build tailored paths to purchase and data lakes across social and traditional channels PriceSpider, the leader in shoppable solutions for omnichannel brands, announced the launch of the PriceSpider API Accelerate Suite.…
Rebrandly launches Relay™, a smart link solution for text messaging, enabling personalized communication for high-volume campaigns and one-on-one messaging. Rebrandly, the premier branded short link platform, announces Relay™: smart links for text messaging in partnership with Wonder Cave, the leader…
Truepic, the enterprise solution for digital content authenticity, is proud to announce its strategic relationship with Dun & Bradstreet, a leading global provider of business decisioning data and analytics, to apply its state of the art image authentication for real-time…
Senior executives from leading European enterprises to provide strategic guidance on pricing lifecycle innovation Zilliant, the leader in pricing lifecycle management, announced the formation of a new European Customer Advisory Board (CAB) to serve as a strategic forum and provide…
Enables media and entertainment companies to centralize live linear TV, FAST Channel, SVOD, AVOD, and TVOD video management, delivery, playout, and monetization into blended experiences for viewers Comcast Technology Solutions (CTS) debuted its next-generation Cloud TV platform for broadcasters and video service…
Plus Company’s Statista study, “The 2025 Marketer’s Guide to AI and Creative Impact Measurement,” highlights how marketers are using AI to drive creative execution strategies and measure effectiveness Ninety percent of companies acknowledge the importance of tracking creative performance, yet…
GO, a leading provider of quad-play services in Malta, has signed a new agreement to increase its investment in Elisa Polystar‘s network monitoring and analytics solutions. GO has long benefitted from insights provided by Elisa Polystar’s OSIX monitoring platform and the…
Global advertisers benefit from DV’s trusted measurement solutions to validate the media quality of LinkedIn’s video ads DoubleVerify, the leading software platform for digital media measurement, announced the expansion of its independent media quality measurement coverage to include LinkedIn’s premium…
Trust dynamic not the only shift for younger generations For years, word-of-mouth has played a critical role in the marketing success of small businesses. New data from GoDaddy suggests that recommendations from friends, family and co-workers are being replaced by…
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