Accomplished SaaS and technology marketing leader to accelerate global brand and demand strategy Cision, a global leader in media and consumer intelligence, announced the appointment
Every Halloween, marketers try to be spooky; however, the real scary things are the marketing mistakes that creep into campaigns not only during the Halloween
Basis Global has officially launched a dedicated division focused on B2B insight, marking a bold step forward in helping complex brands navigate long buyer journeys,
Big Valley Marketing formally launched three new consulting practices—Brand Strategy, Marketing Strategy, and Market Intelligence—to help B2B technology leaders drive sustainable growth and strengthen brand
Interbrand released 2024 Best China Brands (BCB 2024), marking its 16th brand value ranking for the domestic market. BCB continues to provide strategic implications for
Interbrand Japan’s largest branding company, has established the Japan Branding Awards, the first awards in Japan to evaluate branding, and announced the winning 2022 brands
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