
OpenX Expands Leadership Team To Simplify Programmatic
New leaders will accelerate growth of OpenXSelect™ and build on the company’s foundations of quality inventory, innovative data excellence, and superior performance OpenX Technologies, Inc.,

New leaders will accelerate growth of OpenXSelect™ and build on the company’s foundations of quality inventory, innovative data excellence, and superior performance OpenX Technologies, Inc.,

Integration of purchase data with commerce media platform makes valuable first-party audiences accessible and actionable at scale for advertisers Affinity Solutions, a leading consumer purchase

In a landmark collaboration set to bridge the final gap in omnichannel advertising, retail media technology leader Koddi has joined forces with In-Store Marketplace (ISM)

Koddi, the leading commerce media platform for enterprises, released new research that reveals 94% of advertisers value the ability to activate on-site, off-site and in-store

Welcome to today’s Marketing Tech Insights roundup! In this edition, we’ll look at important updates, helpful articles, and tools to boost your marketing strategies. We’ll

Composable Solution Simplifies Activation and Governance, Accelerating Commerce Media at Scale GrowthLoop, a pioneer in AI-driven marketing innovation, unveiled its new, purpose-built solution for commerce

Xnurta, the award-winning agentic AI-powered advertising platform in retail media, announced the opening of two new offices: an expanded U.S. headquarters in Bellevue, Washington, and

New platform empowers brands to reach shoppers directly within Shopee, Lazada ecosystems Xtend, a leading commerce media platform bridging brand discovery and measurable performance across Southeast

Principal Sponsor TikTok will take stage alongside presenters including Best Buy Ads, Costco Wholesale, DoorDash, Expedia, Grocery TV, IPG Mediabrands, Liquid Death, Sam’s Club Member

Magnite, the leading independent sell-side advertising platform, has partnered with REMAX, LLC, a globally recognized real estate franchisor, to enhance its commerce media capabilities across

Retail Media and SaaS expert joins Vantage to spearhead global growth Vantage, the leading orchestration platform for retail and commerce media, announced the appointment of

Dentsu will harness the Criteo Commerce Media Platform stack to connect with consumers wherever shoppable moments happen Criteo, the global platform connecting the commerce ecosystem,

Exclusive Partnership with Gifting Platform Nift Enables Personalization that Leads to Increased Brand Sentiment and Loyalty Nift, the gift platform, announced that it has partnered

Charting the collapse of the traditional funnel and the rise of real-time, shoppable media experiences driving performance New research by Vudoo finds more than half

The partnership follows Koddi’s recent expansion of its retail media capabilities in-store and on-site Koddi, the leading retail and commerce media technology for enterprises, announced

Retailers and their advertisers can expect to execute cross-channel campaigns on-site and in-store with Koddi through a new partnership with In-Store Marketplace (ISM) Koddi, the

AD Retail Media, the retail media arm of the East Coast’s largest grocery retail group, Ahold Delhaize USA, announced a strategic partnership with Chicory to offer

Gopuff teamed up with Koddi to enhance its in-house ads platform with cutting-edge incrementality solutions; ads on Gopuff drive 40% increase in purchases, on average
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